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This video is called, Negative SEO: Should Google do More? By Mike Pitt. If you want to subscribe to our YouTube channel, you can subscribe to the channel here. Mike Pitt is the Founder of Marketing Fundamentals Ltd, which is a B2B Content Marketing Agency in London.
In this video, Mike Pitt answers the question, Negative SEO: Should Google do More? He also explains what is meant by the term Negative SEO.
This video will be of interest to business owners, B2B marketing managers, Content Marketing professionals, Social Media Managers and LinkedIn users who use a website to promote their B2B business.
If your website performs well in a competitive niche and you generate good volumes of traffic from search engines, you may attract some unwelcome attention from your competitors. One response to your good search rankings and traffic may be for one of your competitors to launch a Negative SEO campaign against your website.
In this scenario, one of more of your competitors deliberates attempts to harm your business by attaching low quality and often inappropriate backlinks to your website. Their intention is to drive you down the search engine rankings and to ensure that fewer visitors view your website. Fewer visitors will mean fewer leads and customers. This attack on your website by attaching spammy backlinks is known as Negative SEO.
In this video, I go into more detail about Negative SEO and answer the question, Should Google do More?
Has one of your website been attacked by Negative SEO? Let me know in the comments section below. Also, let me know whether you think Google does enough to combat Negative SEO.
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Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.
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This is video number 259 and blog post number 500.
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