Community Archives - Marketing Fundamentals https://www.marketingfundamentals.com/category/community/ B2B Content Marketing Agency London Thu, 16 May 2024 10:56:57 +0000 en-US hourly 1 https://wordpress.org/?v=6.9 https://i0.wp.com/www.marketingfundamentals.com/wp-content/uploads/2014/12/75x75-1.jpg?fit=32%2C32&ssl=1 Community Archives - Marketing Fundamentals https://www.marketingfundamentals.com/category/community/ 32 32 120255946 Are Chatbots now Essential for B2B Marketing? https://www.marketingfundamentals.com/are-chatbots-now-essential-for-b2b-marketing/ Thu, 16 May 2024 10:52:24 +0000 https://www.marketingfundamentals.com/?p=19612 It will not have escaped your attention that in recent years Chatbots have become ubiquitous in business to consumer (B2C) customer service scenarios. Your Business to Business (B2B) customers are also consumers and have come to expect the same level of instantaneous  response in their B2B interactions too. Keep reading to discover why Chatbots have now become essential for B2B […]

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It will not have escaped your attention that in recent years Chatbots have become ubiquitous in business to consumer (B2C) customer service scenarios. Your Business to Business (B2B) customers are also consumers and have come to expect the same level of instantaneous  response in their B2B interactions too. Keep reading to discover why Chatbots have now become essential for B2B marketing.

Chatbots for B2B Marketing

Here’s why they’re considered essential:

  1. 24/7 Availability: Chatbots provide round-the-clock availability, ensuring that potential clients can get information and assistance whenever they need it, regardless of time zones or business hours.
  2. Instant Response: Customers expect quick responses, and chatbots deliver just that. They can instantly answer common queries, provide product information, or direct users to relevant resources.
  3. Lead Generation: Chatbots can be programmed to qualify leads by asking relevant questions and gathering contact information. This helps in identifying potential customers and nurturing them through the sales funnel.
  4. Personalisation: Advanced chatbots can offer personalised recommendations based on user preferences and browsing history. This personalised approach increases engagement and improves the overall customer experience.
  5. Cost-Effective: Chatbots are often more cost-effective than maintaining large customer support teams. They can handle numerous inquiries simultaneously, reducing the need for human intervention in routine tasks.
  6. Data Collection and Analysis: Chatbots collect valuable data on customer interactions, which can be analyzed to understand user behaviour, preferences, and pain points. This data can then be used to optimise marketing strategies and improve products or services.
  7. Scalability: As businesses grow, managing customer inquiries becomes increasingly challenging. Chatbots can scale with the business, handling a growing number of inquiries without a proportional increase in costs.
  8. Improving Customer Experience: By providing instant, personalised responses, chatbots enhance the overall customer experience. They can guide customers through the buying process, offer troubleshooting assistance, and provide support after the sale.

However, while chatbots offer many benefits, they shouldn’t replace human interaction entirely. Human touch is still essential for handling complex inquiries, building relationships, and providing empathy. The best approach is often a combination of chatbots for efficiency and humans for personalised assistance when needed.

Take Action

Have this give you food for thought?  Are you now shifting your focus towards deploying a Chatbot on your website? At Marketing Fundamentals Ltd we are planning to deploy a site wide Chatbot in the near future. Share your thoughts in the comments below. Also, let me know if you would like my help with anything else.

If you’ve liked this post you will also like the following posts:

Do you need a Video Editing Service for your Business?

How to maintain corporate culture when your team works remotely (WFH)

Short Form Content or Long Form Content? Which is Better for Content Creators?

Why do TikTok Lives get so many more viewers than YouTube Lives?

Three Ways to Earn Passive Income For your Business

How to Make a Logo in 5 Minutes

 

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If you would like our help creating and executing a Content Marketing Plan for your business or organisation email us via mail@marketingfundamentals.com

On our YouTube channel you will find marketing advice, business advice & inspiration. Subscribe if you work in Marketing for Professional Services or are a business owner or solo-preneur trying to grow your business. New uploads every week.

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]]> 19612 How to maintain corporate culture when your team works remotely (WFH) https://www.marketingfundamentals.com/how-to-maintain-corporate-culture-when-your-team-works-remotely-wfh/ Fri, 23 Jun 2023 11:54:18 +0000 https://www.marketingfundamentals.com/?p=19552 Maintaining corporate culture is indeed a crucial aspect when managing a remote team. Here are some strategies to help you maintain and foster a strong corporate culture when your team works remotely: Maintaining Corporate Culture Clearly define your company’s values and mission: Ensure that your team understands and shares the same values and goals. Clearly communicate your company’s mission and […]

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Maintaining corporate culture is indeed a crucial aspect when managing a remote team. Here are some strategies to help you maintain and foster a strong corporate culture when your team works remotely:

Maintaining Corporate Culture

  1. Clearly define your company’s values and mission: Ensure that your team understands and shares the same values and goals. Clearly communicate your company’s mission and purpose to foster a sense of belonging and direction.
  2. Establish regular communication channels: Encourage open and frequent communication among team members. Utilise tools like video conferencing, chat platforms, and project management software to facilitate collaboration and maintain a sense of connection.
  3. Encourage virtual social interactions: Foster opportunities for team members to engage in non-work-related conversations and build relationships. Consider virtual coffee breaks, team-building activities, or virtual happy hours to recreate the social interactions that would typically occur in an office environment.
  4. Lead by example: Demonstrate the desired corporate culture through your own actions and behaviours. Be transparent, approachable, and supportive. Encourage a positive work-life balance by respecting boundaries and promoting well-being.
  5. Establish team rituals and traditions: Create virtual rituals that strengthen team bonds. This could include weekly team meetings, virtual celebrations for achievements or milestones, or virtual recognition programs to acknowledge outstanding performance.
  6. Provide opportunities for professional development: Offer remote training, workshops, or webinars to help employees grow professionally. Encourage learning and skill development to foster a culture of continuous improvement.
  7. Foster collaboration and teamwork: Encourage cross-functional collaboration and provide opportunities for team members to work together on projects. Utilise collaborative tools and platforms to facilitate teamwork and ensure everyone feels included and valued.
  8. Recognise and reward achievements: Acknowledge and celebrate individual and team accomplishments. Implement a recognition program or use virtual platforms to publicly appreciate and reward employees for their hard work and contributions.
  9. Seek feedback and act on it: Regularly gather feedback from your remote team members to understand their challenges, needs, and suggestions. Act on the feedback received and communicate how it is being addressed, demonstrating that their opinions are valued.
  10. Create a sense of belonging: Take steps to create a virtual work environment where every team member feels included and valued. Encourage diversity and inclusivity by promoting equal opportunities, fostering respectful communication, and providing support to team members when needed.

Remember that maintaining corporate culture in a remote setting requires ongoing effort and adaptability. Regularly assess the effectiveness of your strategies and make adjustments as needed to ensure your team remains connected and aligned with your company’s values and goals.

Take Action

Do you agree with me? What steps have you taken to maintain corporate culture with remote workers? Let me know your thoughts below.

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If you would like our help creating and executing a Content Marketing Plan for your business or organisation email us via mail@marketingfundamentals.com

On our YouTube channel you will find marketing advice, business advice & inspiration. Subscribe if you work in Marketing for Professional Services or are a business owner or solo-preneur trying to grow your business. New uploads every week.

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]]> 19552 Short Form Content or Long Form Content? Which is Better for Content Creators? https://www.marketingfundamentals.com/short-form-content-or-long-form-content-which-is-better-for-content-creators/ Mon, 29 May 2023 11:04:05 +0000 https://www.marketingfundamentals.com/?p=19542 In the last few years, Short Form Content has come to the forefront of Content Creation. This is has been driven by the amazing success of TikTok which prompted Instagram and YouTube to create their own copies of TikTok. That is how Instagram Reels and YouTube Shorts were born. All of these platforms have forced Content Creators to learn a […]

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]]> In the last few years, Short Form Content has come to the forefront of Content Creation. This is has been driven by the amazing success of TikTok which prompted Instagram and YouTube to create their own copies of TikTok. That is how Instagram Reels and YouTube Shorts were born. All of these platforms have forced Content Creators to learn a new content format and to understand how to be successful with this new format. Has this been good for Content Creators? Please keep reading to discover my thoughts on this topic.

The choice between short form content and long form content depends on various factors, including the goals of the content creator, the target audience, and the platform being used. Both types of content have their advantages and can be effective in different scenarios. Here’s a breakdown of each:

Short Form Content

 

  1. Concise and focused: Short form content allows you to deliver your message quickly and succinctly, making it ideal for capturing attention in a fast-paced online environment.
  2. Easy to consume: Shorter content tends to be more easily digestible, especially for audiences with limited time or attention spans.
  3. Shareability: Short form content is often more shareable, making it easier to spread your message across social media platforms.
  4. Versatility: Shorter pieces can be used as teasers or introductions to longer content, driving traffic to more comprehensive resources.

Long Form Content

 

  1. In-depth exploration: Long form content provides the opportunity to delve deep into a subject, offering comprehensive information and analysis. It allows you to showcase your expertise and provide valuable insights to your audience.
  2. Search engine optimization (SEO): Longer content tends to perform better in search engine rankings, as search engines often favor comprehensive and authoritative pieces.
  3. Establishing authority: Well-researched and comprehensive long form content can position you as an authority in your field and help build credibility with your audience.
  4. Engagement and loyalty: Long form content has the potential to engage readers for an extended period, allowing them to immerse themselves in your content and develop a stronger connection with your brand.

Ultimately, the best approach for content creators often involves a combination of short form and long form content. Short form content can be useful for capturing attention and driving initial engagement, while long form content provides an opportunity to nurture relationships, demonstrate expertise, and provide more value. It’s important to understand your audience’s preferences and needs, experiment with different formats, and adapt your content strategy accordingly.

My Verdict

I am a member of an official YouTube Shorts community and have also conducted my own research into Short Form Content. I have posted hundreds of TikToks, Instagram Reels and YouTube Shorts. Here are my findings:

a) Short Form Content may increase your exposure to a wider audience but these viewers have no connection to you. They are not likely to become part of your community or watch any ads around your YouTube Shorts, Reels or TikToks.

b) The majority of Content Creators (98%) are making no money at all from Short Form Content and would be better off focusing on Long Form Content i.e. uploading videos longer than 8 minutes to YouTube and monetizing via Adsense.

c) There are many Content Creators on TikTok or YouTube Shorts with large followings (200K +) that are making no money from their following.

d) For the majority of Content Creators, creating Short Form Content is effectively working for free. It’s great for the video platforms because they get lots of User Generated Content (UGC) but it is not great for the Content Creators.

e) Long Form Content is more effective than Short Form Content at generating leads for B2B businesses because you have the chance to build a relationship with the viewer as they consume your longer videos. Viewers are more likely to enter your sales funnel.

 

Take Action

Do you agree with me? Are you going to re-focus on Long Form Content? Let me know your thoughts below.

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On our YouTube channel you will find marketing advice, business advice & inspiration. Subscribe if you work in Marketing for Professional Services or are a business owner or solo-preneur trying to grow your business. New uploads every week.

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]]> 19542 Why do TikTok Lives get so many more viewers than YouTube Lives? https://www.marketingfundamentals.com/why-do-tiktok-lives-get-so-many-more-viewers-than-youtube-lives/ Fri, 21 Apr 2023 12:53:12 +0000 https://www.marketingfundamentals.com/?p=19536 Last October, October 17th to be precise, I ran a live test and went live simultaneously on YouTube and TikTok. If you want to watch that livestream you can do so here.  During the livestream it quickly became very apparent that I was attracting a lot more live viewers on TikTok compared to YouTube. I attracted ten times as many […]

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Last October, October 17th to be precise, I ran a live test and went live simultaneously on YouTube and TikTok. If you want to watch that livestream you can do so here. 

During the livestream it quickly became very apparent that I was attracting a lot more live viewers on TikTok compared to YouTube. I attracted ten times as many viewers on TikTok. At the time of the livestream I had less than 2000 followers on TikTok and around 20,000 subscribers on. To me, this was very interesting so in today’s post I wanted to explore why I was able to attract so many more live viewers on TikTok compared to YouTube.

TikTok Lives vs YouTube Lives

There are several possible reasons why TikTok Lives may attract more viewers than YouTube Lives:

  • TikTok’s algorithm is more focused on promoting live content: TikTok’s algorithm places a high emphasis on live content, which means that when someone goes live, their followers are more likely to be notified and see it. In contrast, YouTube’s algorithm is more focused on promoting pre-recorded content, which means that live content may not get as much visibility.

 

  • TikTok’s younger user base: TikTok’s user base is generally younger than YouTube’s user base. Younger audiences may be more likely to engage with live content and enjoy watching their favourite creators in real-time.

 

  • TikTok’s ease of use: TikTok’s live streaming feature is very easy to use and requires minimal setup. In contrast, YouTube’s live streaming feature can be more complex and require more technical expertise, which may discourage some creators from going live.

 

  • TikTok’s social features: TikTok’s live streaming feature includes a number of social features, such as the ability to send virtual gifts, chat with other viewers, and participate in challenges and games. These features may help to create a more engaging and interactive experience for viewers.

Overall, it’s likely that a combination of these factors contributes to TikTok Lives attracting more viewers than YouTube Lives. However, it’s important to note that the popularity of live content can vary depending on the specific niche and audience, so there may be cases where YouTube Lives are more popular than TikTok Lives.

Take Action

Are you going to conduct your own experiment or test with live-streaming? It might help you to make direct connections with potential customers and build a community with your business. You should try it. Use the comments section to let me know how you get on.

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If you’ve liked this post you will also like the following posts:

Three Ways to Earn Passive Income For your Business

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LinkedIn: Advice For B2B Businesses – Playlist

 

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If you would like our help creating and executing a Content Marketing Plan for your business or organisation email us via mail@marketingfundamentals.com

On our YouTube channel you will find marketing advice, business advice & inspiration. Subscribe if you work in Marketing for Professional Services or are a business owner or solo-preneur trying to grow your business. New uploads every week.

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]]> 19536 Three Ways to Earn Passive Income For your Business https://www.marketingfundamentals.com/three-ways-to-earn-passive-income-for-your-business/ Thu, 17 Mar 2022 10:09:02 +0000 https://www.marketingfundamentals.com/?p=19368  This video is called, Three Ways to Earn Passive Income For your Business By Mike Pitt. If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London. This post may contain affiliate links, please read our disclosure for more info. In this […]

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This video is called, Three Ways to Earn Passive Income For your Business By Mike Pitt. If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London.

This post may contain affiliate links, please read our disclosure for more info.

In this video, Mike Pitt discusses, Three Ways to Earn Passive Income For your Business

This video will be of interest to affiliate marketers, business owners, B2B marketing managers, Content Marketing professionals, Social Media Managers and others who are responsible for marketing a business.

Passive Income

In this video, Mike Pitt discusses, Three Ways to Earn Passive Income For your Business. If you want to make your business more resilient adding additional revenue streams is a great strategy that will increase the potential profit that you can make. We have lived through a global pandemic lasting two years and are now immersed in a fuel crisis exacerbated by a war in the Ukraine, at this point anything that can bring more revenue into your business should be investigated and actioned.

In this video, Mike Pitt walks you through three ways to earn passive income from your business. When you execute as Mike describes you will create additional revenue streams for your business.

After you’ve watched the video, you will be ready to create new passive income revenue streams for your business or organisation.

Take Action

Do you need help with Affiliate Marketing? Or video marketing? You could start by booking a Zoom Consultation with Mike Pitt via this page Book a Zoom Consultation with Mike Pitt . Let me know in the comments section below. Also, let me know if you would like my help with anything else.


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LinkedIn: How to Approach Leads the Right Way

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On our YouTube channel you will find marketing advice, business advice & inspiration. Subscribe if you work in Marketing for Professional Services or are a business owner or solo-preneur trying to grow your business. New uploads every week.

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]]> 19368 Telegram Marketing Tutorial: How to Places ads on Channels and Bots https://www.marketingfundamentals.com/telegram-marketing-tutorial-how-to-places-ads-on-channels-and-bots/ Thu, 13 Jan 2022 12:11:28 +0000 https://www.marketingfundamentals.com/?p=19237    This video is called, Telegram Marketing Tutorial: How to Places ads on Channels and Bots By Mike Pitt. If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London. This post may contain affiliate links, please read our disclosure for more […]

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This video is called, Telegram Marketing Tutorial: How to Places ads on Channels and Bots By Mike Pitt. If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London.

This post may contain affiliate links, please read our disclosure for more info.

In this video, Mike Pitt discusses, Telegram Marketing Tutorial: How to Places ads on Channels and Bots

This video will be of interest to  affiliate marketers, business owners, B2B marketing managers, Content Marketing professionals, Social Media Managers and others who use Content Marketing to market their business.

Telegram Marketing

In this video, Mike Pitt discusses,Telegram Marketing Tutorial: How to Places ads on Channels and Bots. Telegram is a messaging platform and is a rival to WhatsApp. However, Telegram is more secure than WhatsApp and the founders of Telegram do not sell personal data to commercial companies so that they can use it for advertising. That is what happens with WhatsApp. During 2021 Telegram gained a huge number of new users and now has over 500 million monthly active users, many of the new users had become disillusioned with WhatsApp.

In this video, Mike Pitt discusses how companies can place ads on channels and bots on the Telegram platform. Please note – ads do not appear within messages.

After you’ve watched the video, please consider whether you need help with online marketing or video marketing.

Take Action

Do you want to get started with video marketing? You could start by booking a Zoom Consultation with Mike Pitt via this page Book a Zoom Consultation with Mike Pitt . Do you have any video related questions?  Let me know in the comments section below. Also, let me know if you would like my help with anything else.


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How to Increase LinkedIn Company Page Followers

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LinkedIn: How to Approach Leads the Right Way

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LinkedIn Storytelling: How to Tell Stories on LinkedIn

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On our YouTube channel you will find marketing advice, business advice & inspiration. Subscribe if you work in Marketing for Professional Services or are a business owner or solo-preneur trying to grow your business. New uploads every week.

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This is video number 503 and blog post number 637

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]]> 19237 What is Social Customer Service? https://www.marketingfundamentals.com/what-is-social-customer-service/ Thu, 11 Nov 2021 10:21:08 +0000 https://www.marketingfundamentals.com/?p=19195  This video is called, What is Social Customer Service? By Mike Pitt. If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London. This post may contain affiliate links, please read our disclosure for more info. In this video, Mike Pitt discusses, […]

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This video is called, What is Social Customer Service? By Mike Pitt. If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London.

This post may contain affiliate links, please read our disclosure for more info.

In this video, Mike Pitt discusses, What is Social Customer Service?

This video will be of interest to  affiliate marketers, business owners, B2B marketing managers, Content Marketing professionals, Social Media Managers and others who use Content Marketing to market their business.

Social Customer Service

In this video, first of all, Mike Pitt discusses what is Customer Service and then he explains what Social Customer Service is. He then talks abou the perecentage of consumers who use social media to complain about products or services they have bought. A staggering forty seven percent of consumers use social media in this way. Progressive businesses and organisations have realised that they need to train customer service staff how to effectively communicate on social media platforms. During the remainder of the video Mike Pitt gives business owners some tips on how to provide great Social Customer Service.

After you’ve watched the video, please consider whether you need Social Media training for your staff or with video marketing. It is not too late to start.

Take Action

Do you want to get started with video marketing? You could start by booking a Zoom Consultation with Mike Pitt via this page Book a Zoom Consultation with Mike Pitt . Do you have any video related questions?  Let me know in the comments section below. Also, let me know if you would like my help with anything else.

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Is Steemit Dead? 

How to use Telegram for New Business – Part 1

LinkedIn: Inside an Engagement Pod – Part 1.

LinkedIn Storytelling: How to Tell Stories on LinkedIn

My Most Viewed Post on LinkedIn

LinkedIn: Advice For B2B Businesses – Playlist

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On our YouTube channel you will find marketing advice, business advice & inspiration. Subscribe if you work in Marketing for Professional Services or are a business owner or solo-preneur trying to grow your business. New uploads every week.

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This is video number 487 and blog post number 630

The post What is Social Customer Service? appeared first on Marketing Fundamentals.

]]> 19195 Mike Pitt Testimonial from Dr Julia Jones https://www.marketingfundamentals.com/mike-pitt-testimonial-from-dr-julia-jones/ Thu, 07 Oct 2021 10:21:02 +0000 https://www.marketingfundamentals.com/?p=19119  This video is called, Mike Pitt Testimonial Mike from Dr Julia Jones By Mike Pitt. If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London. This post may contain affiliate links, please read our disclosure for more info. In this video, […]

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This video is called, Mike Pitt Testimonial Mike from Dr Julia Jones By Mike Pitt. If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London.

This post may contain affiliate links, please read our disclosure for more info.

In this video, Mike Pitt discusses, Mike Pitt Testimonial from Dr Julia Jones.

This video will be of interest to  affiliate marketers, business owners, B2B marketing managers, Content Marketing professionals, Social Media Managers and others who use Content Marketing to market their business.

Mike Pitt Testimonial

This is a video testimonial from Dr Julia Jones who is one of our clients. In this video, Dr Julia Jones talks about her area of expertise and describes her experience working with Mike Pitt. Mike Has created over twenty five videos for her YouTube channel so far and these videos have helped her pick up new speaking gigs and other projects. Dr Julia Jones is very happy with the expertise and services provided by Mike Pitt.

After you’ve watched the video, please consider whether you need help creating video marketing for your business. It is not too late to start.

Take Action

Do you want to get started with video marketing? You could start by booking a Zoom Consultation with Mike Pitt via this page Book a Zoom Consultation with Mike Pitt . That’s what Dr Julia Jones did first. Do you have any video related questions?  Let me know in the comments section below. Also, let me know if you would like my help with anything else.

SEO: Click on the image above and start your free trial today!

If you’ve liked this post you will also like the following posts:

LinkedIn: Advice for B2B Businesses Playlist

How to Increase LinkedIn Company Page Followers

Why I Stopped Using LinkedIn Sales Navigator

LinkedIn: Company Page Followers No Longer Viewable

How I Follow Up With LinkedIn Searchers

LinkedIn: How to Approach Leads the Right Way

Is Steemit Dead? 

How to use Telegram for New Business – Part 1

LinkedIn: Inside an Engagement Pod – Part 1.

LinkedIn Storytelling: How to Tell Stories on LinkedIn

My Most Viewed Post on LinkedIn

LinkedIn: Advice For B2B Businesses – Playlist

YouTube Optimization Tool

TubeBuddy

Click on the image above and install TubeBuddy for free today.

No credit card required.

B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

If you would like our help creating and executing a Content Marketing Plan for your business or organisation email us via mail@marketingfundamentals.com

On our YouTube channel you will find marketing advice, business advice & inspiration. Subscribe if you work in Marketing for Professional Services or are a business owner or solo-preneur trying to grow your business. New uploads every week.

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

Follow Mike on Twitter 

Subscribe to

Follow us on LinkedIn

Web Hosting Special Offer

This is video number 508 and blog post number 625

The post Mike Pitt Testimonial from Dr Julia Jones appeared first on Marketing Fundamentals.

]]> 19119 Is LinkedIn About to Pay Content Creators? https://www.marketingfundamentals.com/is-linkedin-about-to-pay-content-creators/ Thu, 27 May 2021 15:21:46 +0000 https://www.marketingfundamentals.com/?p=18937  This video is called, Is LinkedIn About to Pay Content Creators? By Mike Pitt. If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London. This post may contain affiliate links, please read our disclosure for more info. In this video, Mike […]

The post Is LinkedIn About to Pay Content Creators? appeared first on Marketing Fundamentals.

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This video is called, Is LinkedIn About to Pay Content Creators? By Mike Pitt. If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London.

This post may contain affiliate links, please read our disclosure for more info.

In this video, Mike Pitt discusses, Is LinkedIn About to Pay Content Creators?

This video will be of interest to  affiliate marketers, business owners, B2B marketing managers, Content Marketing professionals, Social Media Managers and others who use Social Media to promote their businesses.

Content Creators

LinkedIn is currently considering a number of ways it could reward content creators for posting on the platform including directly paying content creators. In this video, I discuss the prospect of LinkedIn paying content creators and compare the approaches that other social media platforms have taken to reward content creators. YouTube’s monetization strategy via Adsense is well known and TikTok has its Creator Fund. What next for LinkedIn?

LinkedIn has over 740 million members but less than 1% of those members post content on the platform each week. It is understandable that LinkedIn is considering a form of remuneration to increase engagement from a wider section of its userbase.

Take Action

If LinkedIn does introduce payment for posting would that encourage you to post more frequently on the platform? Are you already posting a lot on the platform? Let me know in the comments section below. Also, let me know if you would like my help.

SEO: Click on the image above and start your free trial today!

If you’ve liked this post you will also like the following posts:

LinkedIn: Advice for B2B Businesses Playlist

How to Increase LinkedIn Company Page Followers

Why I Stopped Using LinkedIn Sales Navigator

LinkedIn: Company Page Followers No Longer Viewable

How I Follow Up With LinkedIn Searchers

LinkedIn: How to Approach Leads the Right Way

Is Steemit Dead? 

How to use Telegram for New Business – Part 1

LinkedIn: Inside an Engagement Pod – Part 1.

LinkedIn Storytelling: How to Tell Stories on LinkedIn

My Most Viewed Post on LinkedIn

LinkedIn: Advice For B2B Businesses – Playlist

YouTube Optimization Tool

TubeBuddy

Click on the image above and install TubeBuddy for free today.

No credit card required.

B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

If you would like our help creating and executing a Content Marketing Plan for your business or organisation give us a call on +44 (0) 845 2264 247. You can also email us via mail@marketingfundamentals.com

On our YouTube channel you will find marketing advice, business advice & inspiration. Subscribe if you work in Marketing for Professional Services or are a business owner or solo-preneur trying to grow your business. New uploads on Tuesdays and Fridays.

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

Follow Mike on Twitter 

Subscribe to

Follow us on LinkedIn

Web Hosting Special Offer

This is video number 445 and blog post number 607

The post Is LinkedIn About to Pay Content Creators? appeared first on Marketing Fundamentals.

]]> 18937 I Started a TikTok Account. This is Why. https://www.marketingfundamentals.com/i-started-a-tiktok-account-this-is-why/ Thu, 20 May 2021 11:51:22 +0000 https://www.marketingfundamentals.com/?p=18925  This video is called, I Started a TikTok Account. This is Why. By Mike Pitt. If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London. This post may contain affiliate links, please read our disclosure for more info. In this video, […]

The post I Started a TikTok Account. This is Why. appeared first on Marketing Fundamentals.

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This video is called, I Started a TikTok Account. This is Why. By Mike Pitt. If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London.

This post may contain affiliate links, please read our disclosure for more info.

In this video, Mike Pitt discusses, I Started a TikTok Account. This is Why.

This video will be of interest to  affiliate marketers, business owners, B2B marketing managers, Content Marketing professionals, Social Media Managers and others who use Social Media to promote their businesses.

TikTok Account

TikTok is a Social Media app based on short videos of either 15 seconds or 60 seconds duration, it was initially launched in China as Douyin in 2016. TikTok went global in August 2018 when TikTok was merged with another app called Musical.ly. TikTok is now used in 155 countries worldwide, has 800 million monthly active users and  and its users post in 75 different languages. The mobile app is available in the App Store, the Google Play Store and there is also a desktop version.

In this video, I explain why I created a TikTok account. My idea was to have a different content focus on TikTok. I planned for my TikTok videos to relate to the make money online niche, similar to the content I have in the Learnmoney.io playlist on YouTube. You can have a look at my TikToks here.

Take Action

Are you going experiment with content on TikTok? Have you already got a TikTok account?  Let me know in the comments section below. Also, let me know if you would like my help.

SEO: Click on the image above and start your free trial today!

If you’ve liked this post you will also like the following posts:

LinkedIn: Advice for B2B Businesses Playlist

How to Increase LinkedIn Company Page Followers

Why I Stopped Using LinkedIn Sales Navigator

LinkedIn: Company Page Followers No Longer Viewable

How I Follow Up With LinkedIn Searchers

LinkedIn: How to Approach Leads the Right Way

Is Steemit Dead? 

How to use Telegram for New Business – Part 1

LinkedIn: Inside an Engagement Pod – Part 1.

LinkedIn Storytelling: How to Tell Stories on LinkedIn

My Most Viewed Post on LinkedIn

LinkedIn: Advice For B2B Businesses – Playlist

YouTube Optimization Tool

TubeBuddy

Click on the image above and install TubeBuddy for free today.

No credit card required.

B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

If you would like our help creating and executing a Content Marketing Plan for your business or organisation give us a call on +44 (0) 845 2264 247. You can also email us via mail@marketingfundamentals.com

On our YouTube channel you will find marketing advice, business advice & inspiration. Subscribe if you work in Marketing for Professional Services or are a business owner or solo-preneur trying to grow your business. New uploads on Tuesdays and Fridays.

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

Follow Mike on Twitter 

Subscribe to

Follow us on LinkedIn

Web Hosting Special Offer

This is video number 443 and blog post number 606

 

The post I Started a TikTok Account. This is Why. appeared first on Marketing Fundamentals.

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