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This video is called, How I Follow Up With LinkedIn Searchers By Mike Pitt. Subscribe to the channel here. Mike Pitt is the Founder of Marketing Fundamentals Ltd, which is a B2B Content Marketing Agency in London.
In this video, Mike Pitt explains how to follows up with LinkedIn searchers. These are people who searched for a relevant term and were presented with your profile.
This video will be of interest to business owners, B2B marketing managers, Content Marketing professionals, Social Media Managers and others who use Content Marketing and Social Media to promote their B2B business. Existing LinkedIn users will find this particularly useful.
Follow Up LinkedIn Searchers
Following up LinkedIn searchers is a great way to identify and connect with people who probably have an interest in the services and products that your company sells. Each week, LinkedIn provides you with a list of five companies that have employees who entered a relevant search term for your business. Of their own accord, LinkedIn user have typed in a relevant search term and LinkedIn has chosen to show them your profile. The LinkedIn algorithm is very sophisticated and dependent on many variables, so there is a strong likelihood that the person who searched will be a relevant connection for you. The challenge is to work out who searched for you. In this video, I demonstrate my method for working out who searched.
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B2B Content Marketing Agency London
Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.
If you would like our help creating and executing a Content Marketing Plan for your business or organisation give us a call on +44 (0) 845 2264 247. You can also email us via firstname.lastname@example.org
On our YouTube channel you will find marketing advice, business advice & inspiration. Subscribe if you work in Marketing for Professional Services or are a business owner or solo-preneur trying to grow your business. New uploads on Wednesdays.
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This is video number 247 and blog post number 480.