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B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

If you would like our help creating and executing a Content Marketing Plan for your business or organisation email us via mail@marketingfundamentals.com

On our YouTube channel you will find marketing advice, business advice & inspiration. Subscribe if you work in Marketing for Professional Services or are a business owner or solo-preneur trying to grow your business. New uploads every week.

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Mike Pitt

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This is video number 515 and blog post number 644

The post What happens when you increase your Online Presence? appeared first on Marketing Fundamentals.

How to Make Video Content for LinkedIn

Mike Pitt — Thu, 03 Mar 2022 09:08:48 +0000

This video is called, How to Make Video Content for LinkedIn By Mike Pitt. If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London.

This post may contain affiliate links, please read our disclosure for more info.

In this video, Mike Pitt discusses, How to Make Video Content for LinkedIn

Video Content

In this video, Mike Pitt discusses, How to Make Video Content for LinkedIn A demonstration is the best way to show how simple and straightforward the process of creating video content for LinkedIn is using the website wibbitz.com . In this video, Mike Pitt walks you through the necessary steps to create video content using wibbitz.com and discusses the range of possible templates available in the Wibbitz Studio. Mike also discusses the different pricing tiers available.

After you’ve watched the video, you will be ready to create video content for LinkedIn using Wibbitz Studio.

Take Action

Are you going to make more videos for LinkedIn? Do you want to get started with video marketing? You could start by booking a Zoom Consultation with Mike Pitt via this page Book a Zoom Consultation with Mike Pitt . Let me know in the comments section below. Also, let me know if you would like my help with anything else.

Email: Click on the image above and start a free plan today!

If you’ve liked this post you will also like the following posts:

LinkedIn: Company Page Followers No Longer Viewable

LinkedIn Storytelling: How to Tell Stories on LinkedIn

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B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

If you would like our help creating and executing a Content Marketing Plan for your business or organisation email us via mail@marketingfundamentals.com

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

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This is video number 514 and blog post number 643

The post How to Make Video Content for LinkedIn appeared first on Marketing Fundamentals.

LinkedIn Automation: What is the Best Approach?

Mike Pitt — Thu, 20 Jan 2022 19:25:20 +0000

This video is called, LinkedIn Automation: What is the best Approach? By Mike Pitt. If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London.

This post may contain affiliate links, please read our disclosure for more info.

In this video, Mike Pitt discusses, LinkedIn Automation: What is the best Approach?

This video will be of interest to affiliate marketers, business owners, B2B marketing managers, Content Marketing professionals, Social Media Managers and others who use Content Marketing to market their business.

LinkedIn Automation

In this video, Mike Pitt discusses, LinkedIn Automation: What is the best Approach? Many B2B marketers seem to be unaware that using LinkedIn automation sfotware to send messages and connection requests is banned on LinkedIn and contravenes LinkedIn’s user agreement. In this video, Mike Pitt discusses the possible consequences of using automation software on LinkedIn and suggest an alternative approach. Mike Pitt starts the video by stating that he has been contacted twice on the day of recording by companies offering LinkedIn automation.

After you’ve watched the video, please consider whether you need help with social media marketing or video marketing.

Take Action

Do you want to get started with video marketing? You could start by booking a Zoom Consultation with Mike Pitt via this page Book a Zoom Consultation with Mike Pitt . Do you have any video related questions? Let me know in the comments section below. Also, let me know if you would like my help with anything else.

Email: Click on the image above and start a free plan today!

If you’ve liked this post you will also like the following posts:

LinkedIn: Company Page Followers No Longer Viewable

LinkedIn Storytelling: How to Tell Stories on LinkedIn

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VidIQ Logo

Click on the image above and install VIDIQ for free today.

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B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

If you would like our help creating and executing a Content Marketing Plan for your business or organisation email us via mail@marketingfundamentals.com

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

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This is video number 504 and blog post number 638

The post LinkedIn Automation: What is the Best Approach? appeared first on Marketing Fundamentals.

Have LinkedIn Stories Been a Success?

Mike Pitt — Thu, 06 Jan 2022 09:50:14 +0000

This video is called, Have LinkedIn Stories Been a Success? By Mike Pitt. If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London.

This post may contain affiliate links, please read our disclosure for more info.

In this video, Mike Pitt discusses, Have LinkedIn Stories Been a Success?

LinkedIn Stories

In this video, Mike Pitt discusses, Have LinkedIn Stories Been a Success? In September 2020 LinkedIn rolled out a new feature called LinkedIn Stories. LinkedIn Stories was a straightforward copy of the Instagram stories feature. When the development of the new feature was first muted in March 2020 I speculated that the Stories feature would not be widely used in the B2B community. In this video, Mike Pitt reviews the reception to and take up of the LinkedIn Stories feature eleven months after its release. I also discuss the results of a poll I conducted on LinkedIn about the topic.*

After you’ve watched the video, please consider whether you need help with online marketing or video marketing.

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LinkedIn: Company Page Followers No Longer Viewable

LinkedIn Storytelling: How to Tell Stories on LinkedIn

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B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

If you would like our help creating and executing a Content Marketing Plan for your business or organisation email us via mail@marketingfundamentals.com

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

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* LinkedIn Stories were discontinued/ abandoned by LinkedIn in September 2021.

This is video number 502 and blog post number 635

The post Have LinkedIn Stories Been a Success? appeared first on Marketing Fundamentals.

Has LinkedIn Limited Organic Reach?

Mike Pitt — Thu, 25 Nov 2021 10:26:08 +0000

This video is called, Has LinkedIn Limited Organic Reach? By Mike Pitt. If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London.

This post may contain affiliate links, please read our disclosure for more info.

In this video, Mike Pitt discusses, Has LinkedIn Limited Organic Reach?

Organic Reach

In this video, Mike Pitt discusses what organic reach for social media posts is and compares views achieved for his recent LinkedIn posts with earlier posts. Mike Pitt uses data from his own LinkedIn account to demonstrate that organic reach for LinkedIn posts has decreased and also to explain why he believes this is the case. In this video, Mike Pitt also discusses Facebook and one particular feature that LinkedIn has now brought to its own platform.

After you’ve watched the video, please consider whether you need help with Social Media Marketing or with video marketing. It is not too late to start.

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If you’ve liked this post you will also like the following posts:

LinkedIn: Company Page Followers No Longer Viewable

LinkedIn Storytelling: How to Tell Stories on LinkedIn

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B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

If you would like our help creating and executing a Content Marketing Plan for your business or organisation email us via mail@marketingfundamentals.com

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

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This is video number 492 and blog post number 632

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Which Generates More Leads: LinkedIn or YouTube?

Mike Pitt — Thu, 09 Sep 2021 10:31:51 +0000

This video is called, Which Generates More Leads: LinkedIn or YouTube? By Mike Pitt. If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London.

This post may contain affiliate links, please read our disclosure for more info.

In this video, Mike Pitt discusses, Which Generates More Leads: LinkedIn or YouTube?

More Leads

In order to make business breakthroughs, it is important to go beyond doing what everyone else is doing. In the B2B sector, everyone including your competitors are active on LinkedIn. Therefore creating content and posting on LinkedIn on its own will not be enough to maximise the new business opportunities for your business. In this video, I discuss how YouTube has become a very effective lead generation tool for my business. In my experience, YouTube has generated more leads for my business than LinkedIn. It does require you to put the work in to establish your channel but once you have done so you be able to reap the rewards. The primary result will be that more leads and prospects will be attracted to your business.

In the video, I discuss how potential clients find you rather than you searching for them on LinkedIn.

Take Action

Have you posted videos on YouTube promoting your business? If not, I would be happy to help you do so. Let me know in the comments section below. Here’s a recent video testimonial about our YouTube channel management and video production services.

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If you’ve liked this post you will also like the following posts:

LinkedIn: Company Page Followers No Longer Viewable

LinkedIn Storytelling: How to Tell Stories on LinkedIn

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B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

If you would like our help creating and executing a Content Marketing Plan for your business or organisation email us via mail@marketingfundamentals.com

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

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This is video number 472 and blog post number 621

The post Which Generates More Leads: LinkedIn or YouTube? appeared first on Marketing Fundamentals.

Is there a Weekly Connections Limit on Linkedin?

Mike Pitt — Thu, 19 Aug 2021 09:56:16 +0000

This video is called, Is there a Weekly Connections Limit on Linkedin? By Mike Pitt. If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London.

This post may contain affiliate links, please read our disclosure for more info.

In this video, Mike Pitt discusses, Is there a Weekly Connections Limit on Linkedin?

This video will be of interest to affiliate marketers, business owners, B2B marketing managers, Content Marketing professionals, Social Media Managers and others who use LinkedIn to market their business.

Weekly Connections Limit

In May 2021, it came to my attention that LinkedIn had introduced a weekly connections limit on the platform. From May every individual has a weekly connections limit i.e. a total number of connection invitiations that can be sent out each week per person. In this video, I discuss this limit and the possible impact that could have on increasing your network on LinkedIn. It does seem a counter intuitive step by LinkedIn during a global pandemic to limt the amount of new online connections a person can make. For many, networking is their primary activity and focus on LinkedIn.

My guess is that LinkedIn wants to encourage LinkedIn users to pay extra to boost their networks via LinkedIn’s premium services including Sales Navigator or LinkedIn advertising. Of course, it could have the opposite effect, it could lead to LinkedIn users using the platform less, engaging less with content and posting less etc.

Take Action

Have you noticed a restricton to the amount of neiw connection requests you can send out? What do you think about this new limit? Let me know in the comments section below. Also, let me know if you would like my help.

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If you’ve liked this post you will also like the following posts:

LinkedIn: Company Page Followers No Longer Viewable

LinkedIn Storytelling: How to Tell Stories on LinkedIn

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B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

If you would like our help creating and executing a Content Marketing Plan for your business or organisation email us via mail@marketingfundamentals.com

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

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This is video number 466 and blog post number 618.

The post Is there a Weekly Connections Limit on Linkedin? appeared first on Marketing Fundamentals.

What is a LinkedIn Service Page?

Mike Pitt — Thu, 12 Aug 2021 10:29:07 +0000

This video is called, What is a LinkedIn Service Page? By Mike Pitt. If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London.

This post may contain affiliate links, please read our disclosure for more info.

In this video, Mike Pitt discusses, What is a LinkedIn Service Page?

Service Page

On May 6th 2021, I was invited by LinkedIn to create a LinkedIn Service Page. A LinkedIn Service Page is a new way of showcasing the services that business owners or freelancers provide. Please watch the video for details of how to create a Service Page. This is potentially a very important tool for business owners and freelancers and could lead to them receiving more new business enquiries on the LinkedIn platform. LinkedIn is in the process of creating service marketplaces so that businesses can easily find professionals with the skill-sets and expertise they need to complete their projects.

When they were introduced, Service Pages were a brand new feature and were not available to all account profiles on LinkedIn. I believe LinkedIn are rolling out the feature to more account profiles over time. I will track any significant changes to the number of enquiries I receive on LinkedIn and may make another video summarising my findings if there are significant changes as a result of creating my Service Page.

Take Action

Is it possible to create a Service Page on your LinkedIn profile? If so, have you created one yet? Let me know in the comments section below. Also, let me know if you would like my help.

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If you’ve liked this post you will also like the following posts:

LinkedIn: Company Page Followers No Longer Viewable

LinkedIn Storytelling: How to Tell Stories on LinkedIn

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B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

If you would like our help creating and executing a Content Marketing Plan for your business or organisation email us via mail@marketingfundamentals.com

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

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This is video number 463 and blog post number 617.

The post What is a LinkedIn Service Page? appeared first on Marketing Fundamentals.

Is LinkedIn About to Pay Content Creators?

Mike Pitt — Thu, 27 May 2021 15:21:46 +0000

This video is called, Is LinkedIn About to Pay Content Creators? By Mike Pitt. If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London.

This post may contain affiliate links, please read our disclosure for more info.

In this video, Mike Pitt discusses, Is LinkedIn About to Pay Content Creators?

This video will be of interest to affiliate marketers, business owners, B2B marketing managers, Content Marketing professionals, Social Media Managers and others who use Social Media to promote their businesses.

Content Creators

LinkedIn is currently considering a number of ways it could reward content creators for posting on the platform including directly paying content creators. In this video, I discuss the prospect of LinkedIn paying content creators and compare the approaches that other social media platforms have taken to reward content creators. YouTube’s monetization strategy via Adsense is well known and TikTok has its Creator Fund. What next for LinkedIn?

LinkedIn has over 740 million members but less than 1% of those members post content on the platform each week. It is understandable that LinkedIn is considering a form of remuneration to increase engagement from a wider section of its userbase.

Take Action

If LinkedIn does introduce payment for posting would that encourage you to post more frequently on the platform? Are you already posting a lot on the platform? Let me know in the comments section below. Also, let me know if you would like my help.

SEO: Click on the image above and start your free trial today!

If you’ve liked this post you will also like the following posts:

LinkedIn: Company Page Followers No Longer Viewable

LinkedIn Storytelling: How to Tell Stories on LinkedIn

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B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

If you would like our help creating and executing a Content Marketing Plan for your business or organisation give us a call on +44 (0) 845 2264 247. You can also email us via mail@marketingfundamentals.com

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

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This is video number 445 and blog post number 607

The post Is LinkedIn About to Pay Content Creators? appeared first on Marketing Fundamentals.

I posted a LinkedIn Story. This is What Happened

Mike Pitt — Thu, 15 Apr 2021 09:19:28 +0000

This video is called, I posted a LinkedIn Story. This is What Happened. By Mike Pitt. If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London.

This post may contain affiliate links, please read our disclosure for more info.

In this video, Mike Pitt discusses, I posted a LinkedIn Story. This is What Happened.

LinkedIn Story

LinkedIn stories are a new feature that LinkedIn rolled out to the UK in January 2021. Prior to that I believe they had trialled the feature in India and Australia. A Linkedin story is a straightforward ‘copy’ of an Instagram story, LinkedIn users can post an update or story to their feed via the LinkedIn mobile app. Note – You cannot post a LinkedIn story from the LinkedIn desktop app.

These stories are viewable for 24 hours and only your first degree connections are notified that you have shared a story. In this video, I discuss the process for posting a LinkedIn story, demonstrate what happened when I posted one and consider any possible benefits.

Take Action

Have you heard of LinkedIn stories? Have you posted a LinkedIn story yet? If so, what happened? Let me know in the comments section below. Also, let me know if you would like my help.

SEO: Click on the image above and start your free trial today!

If you’ve liked this post you will also like the following posts:

LinkedIn: Company Page Followers No Longer Viewable

LinkedIn Storytelling: How to Tell Stories on LinkedIn

YouTube Optimization Tool

Click on the image above and install TubeBuddy for free today.

No credit card required.

B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

Subscribe to