Productization Archives - Marketing Fundamentals

LinkedIn: Company Page Followers No Longer Viewable

What happens when you increase your online Presence

Patreon-Logo
" data-image-caption="" data-medium-file="https://i0.wp.com/www.marketingfundamentals.com/wp-content/uploads/2022/05/Patreon-Logo.png?fit=300%2C169&ssl=1" data-large-file="https://i0.wp.com/www.marketingfundamentals.com/wp-content/uploads/2022/05/Patreon-Logo.png?fit=1024%2C576&ssl=1" class="alignnone wp-image-19442" src="https://i0.wp.com/www.marketingfundamentals.com/wp-content/uploads/2022/05/Patreon-Logo.png?resize=559%2C315&ssl=1" alt="Patreon logo" width="559" height="315" srcset="https://i0.wp.com/www.marketingfundamentals.com/wp-content/uploads/2022/05/Patreon-Logo.png?resize=1024%2C576&ssl=1 1024w, https://i0.wp.com/www.marketingfundamentals.com/wp-content/uploads/2022/05/Patreon-Logo.png?resize=300%2C169&ssl=1 300w, https://i0.wp.com/www.marketingfundamentals.com/wp-content/uploads/2022/05/Patreon-Logo.png?resize=768%2C432&ssl=1 768w, https://i0.wp.com/www.marketingfundamentals.com/wp-content/uploads/2022/05/Patreon-Logo.png?resize=1536%2C864&ssl=1 1536w, https://i0.wp.com/www.marketingfundamentals.com/wp-content/uploads/2022/05/Patreon-Logo.png?resize=2048%2C1152&ssl=1 2048w, https://i0.wp.com/www.marketingfundamentals.com/wp-content/uploads/2022/05/Patreon-Logo.png?resize=1280%2C720&ssl=1 1280w, https://i0.wp.com/www.marketingfundamentals.com/wp-content/uploads/2022/05/Patreon-Logo.png?w=3000&ssl=1 3000w" sizes="(max-width: 559px) 100vw, 559px" />

Click on the image above to join Mike Pitt’s Patreon

B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

If you would like our help creating and executing a Content Marketing Plan for your business or organisation email us via mail@marketingfundamentals.com

On our YouTube channel you will find marketing advice, business advice & inspiration. Subscribe if you work in Marketing for Professional Services or are a business owner or solo-preneur trying to grow your business. New uploads every week.

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

Subscribe to

Web Hosting Partner (From £2.05 per month)

Connect with Mike on LinkedIn

This is video number 607 and blog post number 664

The post Do you need a Video Editing Service for your Business? appeared first on Marketing Fundamentals.

Why do TikTok Lives get so many more viewers than YouTube Lives?

Mike Pitt — Fri, 21 Apr 2023 12:53:12 +0000

Last October, October 17th to be precise, I ran a live test and went live simultaneously on YouTube and TikTok. If you want to watch that livestream you can do so here.

During the livestream it quickly became very apparent that I was attracting a lot more live viewers on TikTok compared to YouTube. I attracted ten times as many viewers on TikTok. At the time of the livestream I had less than 2000 followers on TikTok and around 20,000 subscribers on. To me, this was very interesting so in today’s post I wanted to explore why I was able to attract so many more live viewers on TikTok compared to YouTube.

TikTok Lives vs YouTube Lives

There are several possible reasons why TikTok Lives may attract more viewers than YouTube Lives:

TikTok’s algorithm is more focused on promoting live content: TikTok’s algorithm places a high emphasis on live content, which means that when someone goes live, their followers are more likely to be notified and see it. In contrast, YouTube’s algorithm is more focused on promoting pre-recorded content, which means that live content may not get as much visibility.

TikTok’s younger user base: TikTok’s user base is generally younger than YouTube’s user base. Younger audiences may be more likely to engage with live content and enjoy watching their favourite creators in real-time.

TikTok’s ease of use: TikTok’s live streaming feature is very easy to use and requires minimal setup. In contrast, YouTube’s live streaming feature can be more complex and require more technical expertise, which may discourage some creators from going live.

TikTok’s social features: TikTok’s live streaming feature includes a number of social features, such as the ability to send virtual gifts, chat with other viewers, and participate in challenges and games. These features may help to create a more engaging and interactive experience for viewers.

Overall, it’s likely that a combination of these factors contributes to TikTok Lives attracting more viewers than YouTube Lives. However, it’s important to note that the popularity of live content can vary depending on the specific niche and audience, so there may be cases where YouTube Lives are more popular than TikTok Lives.

Take Action

Are you going to conduct your own experiment or test with live-streaming? It might help you to make direct connections with potential customers and build a community with your business. You should try it. Use the comments section to let me know how you get on.

Click on the link above to set up Value for money website hosting with Bluehost.

If you’ve liked this post you will also like the following posts:

Three Ways to Earn Passive Income For your Business

How to Make a Logo in 5 Minutes

Your Content & Social Media Questions Answered (Popular Uploads)

What were our best 3 B2B Lead Sources in 2021?

LinkedIn: Company Page Followers No Longer Viewable

What happens when you increase your online Presence

Patreon-Logo
" data-image-caption="" data-medium-file="https://i0.wp.com/www.marketingfundamentals.com/wp-content/uploads/2022/05/Patreon-Logo.png?fit=300%2C169&ssl=1" data-large-file="https://i0.wp.com/www.marketingfundamentals.com/wp-content/uploads/2022/05/Patreon-Logo.png?fit=1024%2C576&ssl=1" class="alignnone wp-image-19442" src="https://i0.wp.com/www.marketingfundamentals.com/wp-content/uploads/2022/05/Patreon-Logo.png?resize=464%2C261&ssl=1" alt="Patreon logo" width="464" height="261" srcset="https://i0.wp.com/www.marketingfundamentals.com/wp-content/uploads/2022/05/Patreon-Logo.png?resize=1024%2C576&ssl=1 1024w, https://i0.wp.com/www.marketingfundamentals.com/wp-content/uploads/2022/05/Patreon-Logo.png?resize=300%2C169&ssl=1 300w, https://i0.wp.com/www.marketingfundamentals.com/wp-content/uploads/2022/05/Patreon-Logo.png?resize=768%2C432&ssl=1 768w, https://i0.wp.com/www.marketingfundamentals.com/wp-content/uploads/2022/05/Patreon-Logo.png?resize=1536%2C864&ssl=1 1536w, https://i0.wp.com/www.marketingfundamentals.com/wp-content/uploads/2022/05/Patreon-Logo.png?resize=2048%2C1152&ssl=1 2048w, https://i0.wp.com/www.marketingfundamentals.com/wp-content/uploads/2022/05/Patreon-Logo.png?resize=1280%2C720&ssl=1 1280w, https://i0.wp.com/www.marketingfundamentals.com/wp-content/uploads/2022/05/Patreon-Logo.png?w=3000&ssl=1 3000w" sizes="(max-width: 464px) 100vw, 464px" />

Click on the image above to join Mike Pitt’s Patreon

B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

If you would like our help creating and executing a Content Marketing Plan for your business or organisation email us via mail@marketingfundamentals.com

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

Subscribe to

Web Hosting Partner (From £2.05 per month)

Connect with Mike on LinkedIn

This is video number 594 and blog post number 660

The post Why do TikTok Lives get so many more viewers than YouTube Lives? appeared first on Marketing Fundamentals.

Three Ways to Earn Passive Income For your Business

Mike Pitt — Thu, 17 Mar 2022 10:09:02 +0000

This video is called, Three Ways to Earn Passive Income For your Business By Mike Pitt. If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London.

This post may contain affiliate links, please read our disclosure for more info.

In this video, Mike Pitt discusses, Three Ways to Earn Passive Income For your Business

This video will be of interest to affiliate marketers, business owners, B2B marketing managers, Content Marketing professionals, Social Media Managers and others who are responsible for marketing a business.

Passive Income

In this video, Mike Pitt discusses, Three Ways to Earn Passive Income For your Business. If you want to make your business more resilient adding additional revenue streams is a great strategy that will increase the potential profit that you can make. We have lived through a global pandemic lasting two years and are now immersed in a fuel crisis exacerbated by a war in the Ukraine, at this point anything that can bring more revenue into your business should be investigated and actioned.

In this video, Mike Pitt walks you through three ways to earn passive income from your business. When you execute as Mike describes you will create additional revenue streams for your business.

After you’ve watched the video, you will be ready to create new passive income revenue streams for your business or organisation.

Take Action

Do you need help with Affiliate Marketing? Or video marketing? You could start by booking a Zoom Consultation with Mike Pitt via this page Book a Zoom Consultation with Mike Pitt . Let me know in the comments section below. Also, let me know if you would like my help with anything else.

Email: Click on the image above and start a free plan today!

If you’ve liked this post you will also like the following posts:

Your Content & Social Media Questions Answered (Popular Uploads)

LinkedIn: Company Page Followers No Longer Viewable

LinkedIn Storytelling: How to Tell Stories on LinkedIn

YouTube Optimization Tool

VidIQ Logo

Click on the image above and install VIDIQ for free today.

No credit card required.

B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

If you would like our help creating and executing a Content Marketing Plan for your business or organisation email us via mail@marketingfundamentals.com

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

Subscribe to

This is video number 516 and blog post number 645

The post Three Ways to Earn Passive Income For your Business appeared first on Marketing Fundamentals.

Have LinkedIn Stories Been a Success?

Mike Pitt — Thu, 06 Jan 2022 09:50:14 +0000

This video is called, Have LinkedIn Stories Been a Success? By Mike Pitt. If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London.

This post may contain affiliate links, please read our disclosure for more info.

In this video, Mike Pitt discusses, Have LinkedIn Stories Been a Success?

This video will be of interest to affiliate marketers, business owners, B2B marketing managers, Content Marketing professionals, Social Media Managers and others who use Content Marketing to market their business.

LinkedIn Stories

In this video, Mike Pitt discusses, Have LinkedIn Stories Been a Success? In September 2020 LinkedIn rolled out a new feature called LinkedIn Stories. LinkedIn Stories was a straightforward copy of the Instagram stories feature. When the development of the new feature was first muted in March 2020 I speculated that the Stories feature would not be widely used in the B2B community. In this video, Mike Pitt reviews the reception to and take up of the LinkedIn Stories feature eleven months after its release. I also discuss the results of a poll I conducted on LinkedIn about the topic.*

After you’ve watched the video, please consider whether you need help with online marketing or video marketing.

Take Action

Do you want to get started with video marketing? You could start by booking a Zoom Consultation with Mike Pitt via this page Book a Zoom Consultation with Mike Pitt . Do you have any video related questions? Let me know in the comments section below. Also, let me know if you would like my help with anything else.

SEO: Click on the image above and start your free trial today!

If you’ve liked this post you will also like the following posts:

LinkedIn: Company Page Followers No Longer Viewable

LinkedIn Storytelling: How to Tell Stories on LinkedIn

YouTube Optimization Tool

" data-image-caption="" data-medium-file="https://i0.wp.com/www.marketingfundamentals.com/wp-content/uploads/2020/10/TubeBuddy-300-x-250-.png?fit=300%2C250&ssl=1" data-large-file="https://i0.wp.com/www.marketingfundamentals.com/wp-content/uploads/2020/10/TubeBuddy-300-x-250-.png?fit=300%2C250&ssl=1" class="alignnone wp-image-18541" src="https://i0.wp.com/www.marketingfundamentals.com/wp-content/uploads/2020/10/TubeBuddy-300-x-250-.png?resize=426%2C355&ssl=1" alt="TubeBuddy" width="426" height="355" />

Click on the image above and install TubeBuddy for free today.

No credit card required.

B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

If you would like our help creating and executing a Content Marketing Plan for your business or organisation email us via mail@marketingfundamentals.com

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

Subscribe to

* LinkedIn Stories were discontinued/ abandoned by LinkedIn in September 2021.

This is video number 502 and blog post number 635

The post Have LinkedIn Stories Been a Success? appeared first on Marketing Fundamentals.

How to get Approved for Affiliate Marketing Programs

Mike Pitt — Thu, 04 Mar 2021 10:19:17 +0000

This video is called, How to get Approved for Affiliate Marketing Programs By Mike Pitt. If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London.

This post may contain affiliate links, please read our disclosure for more info.

In this video, Mike Pitt discusses, How to get Approved for Affiliate Marketing Programs.

This video will be of interest to affiliate marketers, business owners, B2B marketing managers, Content Marketing professionals, Social Media Managers and others who use affiliate marketing to generate additional revenue for their business.

Affiliate Marketing Programs

In this video, Mike Pitt discusses the process of applying for affiliate marketing programs and how to get approved for them. He also explains how affiliate marketing works and discusses the type of information and substantiation that affiliate managers are looking for when recruiting potential new affiliates. If you have the information discussed you are very likely to be accepted onto each affiliate program that you apply to join. Watch the video to find out exactly what you will need to be successful in al of your affiliate marketing program applications.

Take Action

Are you considering affiliate marketing as an additional revenue source? Now that you’ve watched the video, will increase your affiliate marketing activities? Let me know in the comments section below. Also, let me know if you would like my help.

SEO: Click on the image above and start your free trial today!

If you’ve liked this post you will also like the following posts:

LinkedIn: Company Page Followers No Longer Viewable

LinkedIn Storytelling: How to Tell Stories on LinkedIn

YouTube Optimization Tool

Click on the image above and install TubeBuddy for free today.

No credit card required.

B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

If you would like our help creating and executing a Content Marketing Plan for your business or organisation give us a call on +44 (0) 845 2264 247. You can also email us via mail@marketingfundamentals.com

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

Subscribe to

This is video number 423 and blog post number 596

The post How to get Approved for Affiliate Marketing Programs appeared first on Marketing Fundamentals.

Is Zoom Pro Worth it?

Mike Pitt — Thu, 25 Feb 2021 10:19:17 +0000

This video is called, Is Zoom Pro Worth it? By Mike Pitt. If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London.

This post may contain affiliate links, please read our disclosure for more info.

In this video, Mike Pitt discusses, Is Zoom Pro Worth it?

This video will be of interest to business owners, B2B marketing managers, Content Marketing professionals, Social Media Managers and others who use Zoom to do business.

Zoom Pro

In this video, Mike Pitt gives a review of Zoom Pro by comparing it with Zoom Basic. He then gives his evalution of Zoom Pro and explains how he uses Zoom Pro for business. Equipped with this information business users will be in a position to decide whether they need to upgrade to Zoom Pro for their own purposes. Watch the video to find out what the differences are between Zoom Pro and Zoom Basic and how much it will cost.

Take Action

Have you been considering upgrading to Zoom Pro for your business? Now that you’ve watched the video, will you upgrade? Let me know in the comments section below. Also, let me know if you would like my help.

SEO: Click on the image above and start your free trial today!

If you’ve liked this post you will also like the following posts:

LinkedIn: Company Page Followers No Longer Viewable

LinkedIn Storytelling: How to Tell Stories on LinkedIn

YouTube Optimization Tool

Click on the image above and install TubeBuddy for free today.

No credit card required.

B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

Subscribe to

This is video number 421 and blog post number 595

The post Is Zoom Pro Worth it? appeared first on Marketing Fundamentals.

Why you Shouldn’t Sell on Price

Mike Pitt — Thu, 21 Jan 2021 10:19:17 +0000

This video is called, Why you Shouldn’t Sell on Price By Mike Pitt. If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London.

This post may contain affiliate links, please read our disclosure for more info.

In this video, Mike Pitt discusses, Why you Shouldn’t Sell on Price

This video will be of interest to business owners, B2B marketing managers, Content Marketing professionals, Social Media Managers and others who use Content Marketing and Social Media to promote their business and themselves.

Don’t Sell on Price

In this video, I discuss, Why you Shouldn’t Sell on Price. If you operate in the B2B sector or the services sector you are likely to have other businesses competing with you. It is essential that you create a value proposition for your business that is not based on price. Price is something simple that can easily be copied by your competitors meaning you will have no point of differentiation from them; furthermore you may be perceived as a cheap brand permanently. Instead focus on delivering higher levels of customer service or developing expertise around a particular business segment. In the video, I explain how I have developed a value proposition for my company that does not mention price.

Take Action

Have tougher times for your business meant that you have tried to attract new customers with price cutting? Can you now understand how this might actually harm your business? Let me know in the comments section below. Also, let me know if you would like my help.

SEO: Click on the image above and start your free trial today!

If you’ve liked this post you will also like the following posts:

LinkedIn: Company Page Followers No Longer Viewable

LinkedIn Storytelling: How to Tell Stories on LinkedIn

YouTube Optimization Tool

Click on the image above and install TubeBuddy for free today.

No credit card required.

B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

If you would like our help creating and executing a Content Marketing Plan for your business or organisation email us via mail@marketingfundamentals.com

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

Subscribe to

This is video number 418 and blog post number 591

The post Why you Shouldn’t Sell on Price appeared first on Marketing Fundamentals.

How to get Brand Deals as a Micro Influencer

Mike Pitt — Thu, 22 Oct 2020 11:04:01 +0000

This video is called, How to get Brand Deals as a Micro Influencer By Mike Pitt. If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London.

This post may contain affiliate links, please read our disclosure for more info.

In this video, Mike Pitt discusses, How to get Brand Deals as a Micro Influencer

This video will be of interest to business owners, content creators, B2B marketing managers, Content Marketing professionals, Social Media Managers and others who use Social Media to promote their businesses.

Brand Deals

It is fairly easy for most of us to understand how Social Media influencers with huge followings can attract regular offers of brand deals from companies because of their online profile. Influencers including Kylie Jenner and Cristiano Ronaldo are approached regularly by brands who’d like to be associated with them.

However, the situation is very different for micro influencers with much smaller followers. Brands do not always know where to go to find micro influencers which is a shame because often they can be perfect for campaigns. In this video, I discuss one platform that brings together brands and micro influencers. I also talk about my experience using the platform.

Take Action

Are you a micro influencer? Would you like to secure more brand deals ? Let me know in the comments section below. Also, let me know if you would like my help.

If you’ve liked this post you will also like the following posts:

LinkedIn: Company Page Followers No Longer Viewable

LinkedIn Storytelling: How to Tell Stories on LinkedIn

B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

Subscribe to

This is video number 398 and blog post number 581

The post How to get Brand Deals as a Micro Influencer appeared first on Marketing Fundamentals.

How to Make Video With Your Mobile Ft Judie Russell

Mike Pitt — Thu, 08 Oct 2020 10:28:49 +0000

This video is called, How to Make Video With Your Mobile Ft Judie Russell By Mike Pitt. If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London.

This post may contain affiliate links, please read our disclosure for more info.

In this video, Mike Pitt discusses, How to Make Video With Your Mobile Ft Judie Russell.

This video will be of interest to business owners, content creators, B2B marketing managers, Content Marketing professionals, Social Media Managers and others who use video content to promote their businesses.

Video Marketing

Video marketing is becoming an esssential requirement for B2B businesses all around the world, there is now a great opportunity for you to take action to ensure that you or a team member have the necessary skills to create video marketing for your business. Due to the health related events of this year the consumption of online video content has reached new heights. If you want to move your business forward, you need to create video content.

In this video, I interview Judie Russell, the founder of Vidacademy. Judie shares practical tips for creating professional video using only your mobile phone. If you are planning to make more use of video in your marketing activities you should definitely listen to the interview in its entirety.

Take Action

What plans do you make more use of video in your marketing activties? Have you created native video for Social Media platforms including LinkedIn? Let me know in the comments section below. Also, let me know if you would like my help.

If you’ve liked this post you will also like the following posts:

LinkedIn: Company Page Followers No Longer Viewable

LinkedIn Storytelling: How to Tell Stories on LinkedIn

B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

Subscribe to

This is video number 394 and blog post number 579

The post How to Make Video With Your Mobile Ft Judie Russell appeared first on Marketing Fundamentals.

Before you try to Master a Social Media Platform you Must do This…

Mike Pitt — Thu, 10 Sep 2020 09:48:33 +0000

This video is called, Before you try to Master a Social Media Platform you Must do This…By Mike Pitt. If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London.

This post may contain affiliate links, please read our disclosure for more info.

In this video, Mike Pitt discusses, Before you try to Master a Social Media Platform you Must do This…

This video will be of interest to content creators, business owners, B2B marketing managers, Content Marketing professionals, Social Media Managers and others who use Social Media to promote their businesses.

Social Media Platform

In this video, I explain what the first step is when you are planning to master a social media platform. This first step is essential and yet it is clear that many people on Social Media have not taken it. Over the years, I have created many resources that will help you plan and create highly effective content to promote your business or organisation, please feel free to refer to them if you need help. This one if a good place to start.

After you have created the routine and habit of creating unique content, you can then begin to hone in on a Social Media Marketing strategy that will allow you to be particularly effective on the most relevant social media platforms for your business or organisation.

Take Action

Has this video given you any ideas for increasing your effectiveness on a Social Media platform? Can you now see what mistakes you have been making? Let me know in the comments section below. Also, let me know if you would like my help.

If you’ve liked this post you will also like the following posts:

LinkedIn: Company Page Followers No Longer Viewable

LinkedIn Storytelling: How to Tell Stories on LinkedIn

B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

Subscribe to