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This video is called, StumbleUpon is Dead By Mike Pitt.   . Mike Pitt is the Founder of Marketing Fundamentals Ltd, which is a B2B Content Marketing Agency in London.

In this video, Mike Pitt reacts to the fact that StumbleUpon is dead, StumbleUpon was an online discovery engine.

This video will be of interest to business owners, B2B marketing managers, Content Marketing professionals, Social Media Managers and others who use Content Marketing and Social Media to promote their B2B business or organisation.

StumbleUpon is Dead

In the early hours of this morning I received this email from StumbleUpon and I will just read a couple of sentences for you. ‘Wow. After 16 years the day has come. Today is the last day that stumbleupon.com exists online and as we head into this moment we want to look back and thank you for making StumbleUpon an internet legend!’ If you want to read that email in its entirety pause this video now and read from your screen.

So, StumbleUpon is dead; StumbleUpon was a discovery engine, below I have included a link to my original  StumbleUpon video from 2015. This is my StumbleUpon profile, I had shared some content. For webmasters who review their Google Analytics, StumbleUpon may have been the reason for crazy spikes in traffic. That is how I first heard of the platform. If a StumbleUpon user found a piece of your content and then shared it on the platform many new visitors could have come to your website. StumbleUpon had 40 million active users.

Although StumbleUpon is dead its founder, Garrett Camp has launched a new platform called mix.com. StumbleUpon’s users are being transitioned over to mix.com. I am already there, if you are interested in exploring mix.com, you can follow me there and I will reciprocate.

If you’ve liked this post you will also like the following posts:

What is StumbleUpon?

Traffic Tips: Are you Using StumbleUpon?

Ello 2018 Update: What has Happened?

How Should B2B Businesses Use Instagram?

B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

If you would like our help creating and executing a Content Marketing Plan for your business or organisation give us a call on +44 (0) 845 2264 247. You can also email us via mail@marketingfundamentals.com

On our YouTube channel you will find marketing advice, business advice & inspiration. Subscribe if you work in Marketing for Professional Services or are a business owner or solo-preneur trying to grow your business. New uploads on Wednesdays.

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

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This is video number 238 and blog post number 468.

The post StumbleUpon is Dead appeared first on Marketing Fundamentals.

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This post may contain affiliate links please read our disclosure for more info.

This video is called, Review of Steem Markdown Course By Mike Pitt. This is video number 236 and blog post number 465. . Mike Pitt is the Founder of Marketing Fundamentals Ltd, which is a B2B Content Marketing Agency in London.

In this video, Mike Pitt gives a review of the Steem Markdown, a course created by @sumatranate . This video was originally uploaded to DTube and Steemit in February of this year.

This video will be of interest to users of Steemit.com (Steemians) and DTube. It will also be of interest to content creators and Social Media Managers.

Steem Markdown Course

When you create a post on Steemit you have to use Markdown styling, Markdown is the text format and accounts for embedded links, bold and italics, as well as a comprehensive selection of emojis. After a few weeks of using Steemit, I found the Steem Markdown Course which teaches you all about Markdown and how to use it on Steemit. The course was clear, concise and practical. If you are joining Steemit, or intending to post more often on the platform,  I  recommend that you take this course.  It’s well structured, easy to follow and very helpful. Here’s the course link. 

If you’ve liked this post you will also like the following posts:

Conventional Social Media vs Steemit

The New Wave: 13 Social Media Platforms Powered by Blockchain

Blockchain Expo Global 2018 London

B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

If you would like our help creating and executing a Content Marketing Plan for your business or organisation give us a call on +44 (0) 845 2264 247. You can also email us via mail@marketingfundamentals.com

On our YouTube channel you will find marketing advice, business advice & inspiration. Subscribe if you work in Marketing for Professional Services or are a business owner or solo-preneur trying to grow your business. New uploads on Wednesdays.

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

Follow Mike on Steemit

Follow Mike on Twitter 

Follow Mike on Pinterest

Subscribe to

Follow us on LinkedIn

Online courses:

How to TurboCharge Your Business with a Blog
Meet Edgar Social Media Management
TurboCharge Your Twitter Presence
Quora For Business

Follow Mike on Twitter

Web Hosting Special Offer

This is blog post post number 465.

The post Review of Steem Markdown Course appeared first on Marketing Fundamentals.

Image Credit: Marketing Fundamentals Ltd

This post may contain affiliate links please read our disclosure for more info.

This video is called, Ello 2018 Update: What has Happened? By Mike Pitt. This is video number 234 and blog post number 458. . Mike Pitt is the Founder of Marketing Fundamentals Ltd, which is a B2B Content Marketing Agency in London.

In this video, Mike Pitt takes another look at the Ello Social Network which can be found at https://ello.co/  This is an Ello 2018 update, his last video on Ello was uploaded in Feb 2015.

Click here to watch the earlier video from 2015  

This video will be of interest to business owners, B2B marketing managers and others who use Content Marketing and Social Media to promote their B2B business or organisation.

Ello 2018 Update

In 2015, when I last looked at Ello, it was positioned as an ad free Social Network. At the time, the anti-commercial stance was a key point of difference compared to the major Social Media platforms including Twitter, Facebook and LinkedIn . Fast forward to 2018 and Ello has been re-positioned as an artistic community as I explain in the video. 

Are you an artist currently active on Ello ? If so, what do you think of it? Let me know in the comments section below.

If you like this post you will also like the following:

 Traffic Tips: Are you Using StumbleUpon?

 Traffic Tips: The Power of Pinterest 

 Content Hacks: Learning From Your Most Popular Post.

B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

If you would like our help creating and executing a Content Marketing Plan for your business or organisation give us a call on +44 (0) 845 2264 247. You can also email us via mail@marketingfundamentals.com

On our YouTube channel you will find marketing advice, business advice & inspiration. Subscribe if you work in Marketing for Professional Services or are a business owner or solo-preneur trying to grow your business. New uploads on Wednesdays.

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

Follow Mike on Pinterest

Subscribe to

Follow us on LinkedIn

Online courses:

How to TurboCharge Your Business with a Blog
Meet Edgar Social Media Management
TurboCharge Your Twitter Presence
Quora For Business

Follow Mike on Twitter

This is blog post post number 458.

The post Ello 2018 Update: What has Happened? appeared first on Marketing Fundamentals.

There are 25 million people using StumbleUpon platform, 13.6 million lists have been created and you can select from 512 interests. You can follow me and I will follow you back on the platform. You can pick stumblers to follow and review recommmended pages consistent with your interests. Have a look at StumbleUpon and create your own profile.

This video is taken from our . On our channel you will find marketing advice, business advice & inspiration. Subscribe if you are a business owner or entrepreneur trying to grow your business. New uploads on Wednesdays.

Want to discuss StumbleUpon some more? If you would like us to create a successful Content Marketing Plan for you or have questions relating to Content Marketing give us a call on +44 (0) 845 2264 247 or email us via mail@marketingfundamentals.com. Marketing Fundamentals Ltd are a leading Content Marketing Agency in London. We create Content that builds relationships with your potential customers and generates leads and sales.

We hope you have found this information useful. Thanks for reading!

Best regards,

Marketing Fundamentals Team

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The post What is StumbleUpon? appeared first on Marketing Fundamentals.

We have been researching some of the Facebook alternatives recently. Two days ago we wrote about Ello, the Ad-free social network, which promises that it would not sell your data to advertisers.

Today, we focus on another social network that is generating buzz. Its called Tsu (pronounced as Sue). Tsu is a social network which is free to join, like Facebook. However, unlike Facebook, which has authority over all the content you share, the users of Tsu will own the content themselves and get paid in the process.

For brands and advertisers, Facebook has decreased the organic reach drastically and with frequent algorithm changes, it has become difficult to keep track of how to reach more audience via Facebook. Tsu comes across as a much needed alternative in such a scenario.

Facebook and Twitter use content created by users to generate revenue for its shareholders. Tsu on the other hand promises to do the exact opposite, by generating revenue for content publishers who can earn money for the content they produce.

According to Sebastian Sobczak, founder of Tsu:

“Established social networks have built amazing business models prospering on the total monetization of free user-generated content. Why should anyone commercially benefit from someone else’s image, likeness and work giving no financial return to the owner? The markets we participate in are enormous, growing and can materially compensate each user — we’re simply and uniquely rewarding the users who are doing all the work. This is the way the world should work.”

The philosophy on which Tsu has been built

How does it work?

Tsu is an invite only network. One can only join Tsu based on an existing user’s shortcode.

Tsu shares social revenues that come from third party ads, sponsorships and partnerships. Once revenues are generated, Tsu receives 10% of the revenue to maintain the platform. Half of the remaining (45%) directly goes to the owner of the content and the other half of the remaining (45%) goes to the user’s upstream Family Tree (network of which you are part of)

A user’s Family Tree is the entire network that is connected to the user which has contributed to the growth of the Tsu platform. This can be classified as:

1. Friends: Users who are friends with you on Tsu
2. Children: Users who have joined directly through your shortcode
3. Grandchildren: Users who have joined via a shortcode from a user who is your “Child” on Tsu
4. Network: Users who are one or more generations away from you on Tsu. People who have joined your network (being invited by a user who is already a part of your network)
5. Followers: Users who follow you on Tsu

 Each user will have an upstream Family Tree (of which you are a part of) and a downstream family tree (network that has started from you). When you join Tsu, through someone’s shortcode, you become a part of that user’s network (your upstream Family Tree). So 45% (other half of the remaining) of the revenue will be shared with your upstream Family Tree.

What is Tsu’s Algorithm?

Risks Associated with a Model such as Tsu

Tsu works very similar to an MLM model.

Historically a lot of MLM (multi level marketing) models have failed because most of them exist as nothing but pyramid schemes. Pyramid Schemes’ primarily focus on getting more users to join the network. Users (who are part of a pyramid scheme) do not have goods or services to sell but rather their entire focus is on getting new users to join their downline tree. As no goods or services are exchanged/sold, the tree collapses, because there is no economics at play. Based on available data from companies, 99.9% of the users lose money in MLM.

Tsu might suffer from some of these same challenges that an MLM model faces. Another challenge which Tsu might face is from spammers who might share low quality content or copyrighted content from others to make quick money.

How is Tsu trying to mitigate some of these challenges

1. Tsu has moved to an encrypted connection. So your URL would be something like  https://www.tsu.co/TheMikePitt
2. Tsu has also updated it FAQ section that now deals with Spamming, They have stated that:

“The tsū team is constantly improving algorithms that detect users that share low engaging content, to create the best possible experience for everyone.  Nobody follows spammers and no one likes irrelevant content. Sharing content that’s not original or engaging will turn off your audience and mean less shared revenue.”

This means the team at Tsu is actively taking steps to get rid of spammers, low quality content as well as people trying to make quick money by distributing copyrighted material.

Will users of Tsu end up making profits for genuine content? Will Tsu be able to mitigate challenges of an MLM model? Will Tsu ensure that quality content is shared always? We will wait and watch how the Tsu story unfolds.

Meanwhile if you want to join Tsu, here’s a link to Mike’s shortcode

I hope you have enjoyed reading this article. So do you think you will join Tsu Social Network? Do leave your comments below.

If you’d like to talk to us about creating an effective plan for using Tsu for your business give us a call on +44 845 2264 247 or email us at mail@marketingfundamentals.com. We are a leading Content Marketing agency in London.

Best regards,

Marketing Fundamentals Team

The post TSU – The Social Network that Earns You Money appeared first on Marketing Fundamentals.