This video is called, What is B2B Social Media Marketing? By Mike Pitt. If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London.

This post may contain affiliate links, please read our disclosure for more info.

In this video, Mike Pitt discusses, What is B2B Social Media Marketing?

This video will be of interest to  affiliate marketers, business owners, B2B marketing managers, Content Marketing professionals, Social Media Managers and others who use Content Marketing to market their business.

B2B Social Media Marketing

In this video, Mike Pitt answers the question, what is B2B Social Media Marketing? First of all, he explains that Social Media Marketing must be part of an overall Content Marketing Strategy and warns against simply starting to post on any Social Media platform without a strategy. Unfortunately this is a very common mistake made by many on Social Media. Mike Pitt then discusses the most efficacious Social Media platforms for B2B businesses.

After you’ve watched the video, please consider whether you need help creating Social Media Marketing for your  business. It is not too late to start.

Take Action

Do you want to get started with Social Media Marketing? You could start by booking a Zoom Consultation with Mike Pitt via this page Book a Zoom Consultation with Mike Pitt . Do you have any video related questions?  Let me know in the comments section below. Also, let me know if you would like my help with anything else.

SEO: Click on the image above and start your free trial today!

If you’ve liked this post you will also like the following posts:

LinkedIn: Advice for B2B Businesses Playlist

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LinkedIn: Company Page Followers No Longer Viewable

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LinkedIn: How to Approach Leads the Right Way

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How to use Telegram for New Business – Part 1

LinkedIn: Inside an Engagement Pod – Part 1.

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B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

If you would like our help creating and executing a Content Marketing Plan for your business or organisation email us via mail@marketingfundamentals.com

On our YouTube channel you will find marketing advice, business advice & inspiration. Subscribe if you work in Marketing for Professional Services or are a business owner or solo-preneur trying to grow your business. New uploads every week.

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

Follow Mike on Twitter 

Subscribe to

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This is video number 485 and blog post number 629

The post What is B2B Social Media Marketing? appeared first on Marketing Fundamentals.

This video is called, B2B Content Marketing: What is it? By Mike Pitt. If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London.

This post may contain affiliate links, please read our disclosure for more info.

In this video, Mike Pitt discusses, B2B Content Marketing: What is it?

This video will be of interest to  affiliate marketers, business owners, B2B marketing managers, Content Marketing professionals, Social Media Managers and others who use Content Marketing to market their business.

B2B Content Marketing

In this video, Mike Pitt explains what Content Marketing is and then what B2B Content Marketing is. He also gives examples of businesses that use B2B Content Marketing to find new customers and how Content Marketing works in practice. This will be a very helpful video for those readers and viewers who are new to B2B Content Marketing or are looking for a comparison with B2C Content Marketing. Content Marketing is our area of expertise at Marketing Fundamentals Ltd.

After you’ve watched the video, please consider whether you need help creating effective Content video marketing for your business. It is not too late to start.

Take Action

Do you want to get started with Content  Marketing? You could start by booking a Zoom Consultation with Mike Pitt via this page Book a Zoom Consultation with Mike Pitt  Do you have any video related questions?  Let me know in the comments section below. Also, let me know if you would like my help with anything else.

SEO: Click on the image above and start your free trial today!

If you’ve liked this post you will also like the following posts:

LinkedIn: Advice for B2B Businesses Playlist

How to Increase LinkedIn Company Page Followers

Why I Stopped Using LinkedIn Sales Navigator

LinkedIn: Company Page Followers No Longer Viewable

How I Follow Up With LinkedIn Searchers

LinkedIn: How to Approach Leads the Right Way

Is Steemit Dead? 

How to use Telegram for New Business – Part 1

LinkedIn: Inside an Engagement Pod – Part 1.

LinkedIn Storytelling: How to Tell Stories on LinkedIn

My Most Viewed Post on LinkedIn

LinkedIn: Advice For B2B Businesses – Playlist

YouTube Optimization Tool

Click on the image above and install TubeBuddy for free today.

No credit card required.

B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

If you would like our help creating and executing a Content Marketing Plan for your business or organisation email us via mail@marketingfundamentals.com

On our YouTube channel you will find marketing advice, business advice & inspiration. Subscribe if you work in Marketing for Professional Services or are a business owner or solo-preneur trying to grow your business. New uploads every week.

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

Follow Mike on Twitter 

Subscribe to

Follow us on LinkedIn

Web Hosting Special Offer

This is video number 483 and blog post number 628

The post B2B Content Marketing: What is it? appeared first on Marketing Fundamentals.

This video is called, B2B Marketing Strategies: What are They? By Mike Pitt. If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London.

This post may contain affiliate links, please read our disclosure for more info.

In this video, Mike Pitt discusses, B2B Marketing Strategies: What are They?

This video will be of interest to  affiliate marketers, business owners, B2B marketing managers, Content Marketing professionals, Social Media Managers and others who use Content Marketing to market their business.

B2B Marketing Strategies

In this video, Mike Pitt explains what B2B marketing strategies are for those new to the niche. He also gives examples of effective marketing strategies and popular Social Media platforms for B2B companies. He also explains the difference between a strategy and objectives and gives a definition of a marketing plan. This will be very useful for those who are not marketing experts, business owners of small to medium sized enterprises will benefit from watching this video.

After you’ve watched the video, please consider whether you need help creating video marketing for your business. It is not too late to start.

Take Action

Do youneed help creating B2B Marketing?  You could start by booking a Zoom Consultation with Mike Pitt via this page Book a Zoom Consultation with Mike Pitt .  Do you have any video related questions?  Let me know in the comments section below. Also, let me know if you would like my help with anything else.

SEO: Click on the image above and start your free trial today!

If you’ve liked this post you will also like the following posts:

LinkedIn: Advice for B2B Businesses Playlist

How to Increase LinkedIn Company Page Followers

Why I Stopped Using LinkedIn Sales Navigator

LinkedIn: Company Page Followers No Longer Viewable

How I Follow Up With LinkedIn Searchers

LinkedIn: How to Approach Leads the Right Way

Is Steemit Dead? 

How to use Telegram for New Business – Part 1

LinkedIn: Inside an Engagement Pod – Part 1.

LinkedIn Storytelling: How to Tell Stories on LinkedIn

My Most Viewed Post on LinkedIn

LinkedIn: Advice For B2B Businesses – Playlist

YouTube Optimization Tool

Click on the image above and install TubeBuddy for free today.

No credit card required.

B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

If you would like our help creating and executing a Content Marketing Plan for your business or organisation email us via mail@marketingfundamentals.com

On our YouTube channel you will find marketing advice, business advice & inspiration. Subscribe if you work in Marketing for Professional Services or are a business owner or solo-preneur trying to grow your business. New uploads every week.

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

Follow Mike on Twitter 

Subscribe to

Follow us on LinkedIn

Web Hosting Special Offer

This is video number 481 and blog post number 627

The post B2B Marketing Strategies: What are They? appeared first on Marketing Fundamentals.

This video is called, What is B2B Digital Marketing? By Mike Pitt. If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London.

This post may contain affiliate links, please read our disclosure for more info.

In this video, Mike Pitt discusses, What is B2B Digital Marketing?

This video will be of interest to  affiliate marketers, business owners, B2B marketing managers, Content Marketing professionals, Social Media Managers and others who use Content Marketing to market their business.

B2B Digital Marketing

In this video, I discuss what B2B Digital Marketing is and how it is used to promote businesses and generate leads and sales for B2B businesses. Digital Marketing includes: online advertising, Content Marketing, Search Engine Optimization, Social Media Marketing  and of course video marketing. In the video, I go into some detail about the efficacy of various digital marketing strategies.

After you have  watched the video, please consider whether you need help creating content marketing for your business. It is not too late to start.

Take Action

Do you need help with B2B Digital Marketing ? You could start by booking a Zoom Consultation with Mike Pitt via this page Book a Zoom Consultation with Mike Pitt . Do you have any questions? Let me know in the comments section below. Also, let me know if you would like my help with anything else.

SEO: Click on the image above and start your free trial today!

If you’ve liked this post you will also like the following posts:

LinkedIn: Advice for B2B Businesses Playlist

How to Increase LinkedIn Company Page Followers

Why I Stopped Using LinkedIn Sales Navigator

LinkedIn: Company Page Followers No Longer Viewable

How I Follow Up With LinkedIn Searchers

LinkedIn: How to Approach Leads the Right Way

Is Steemit Dead? 

How to use Telegram for New Business – Part 1

LinkedIn: Inside an Engagement Pod – Part 1.

LinkedIn Storytelling: How to Tell Stories on LinkedIn

My Most Viewed Post on LinkedIn

LinkedIn: Advice For B2B Businesses – Playlist

YouTube Optimization Tool

Click on the image above and install TubeBuddy for free today.

No credit card required.

B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

If you would like our help creating and executing a Content Marketing Plan for your business or organisation email us via mail@marketingfundamentals.com

On our YouTube channel you will find marketing advice, business advice & inspiration. Subscribe if you work in Marketing for Professional Services or are a business owner or solo-preneur trying to grow your business. New uploads every week.

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

Follow Mike on Twitter 

Subscribe to

Follow us on LinkedIn

Web Hosting Special Offer

This is video number 480 and blog post number 626

The post What is B2B Digital Marketing? appeared first on Marketing Fundamentals.

This video is called, How to Send Blog Posts to Your Mailing List Automatically By Mike Pitt. If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London.

This post may contain affiliate links, please read our disclosure for more info.

In this video, Mike Pitt discusses, How to Send Blog Posts to Your Mailing List Automatically

This video will be of interest to  business owners, B2B marketing managers, Content Marketing professionals, Social Media Managers and others who use email to promote their business or organisation.

 Send to Mailing List Automatically

In this video, I first of all explain the rationale behind emailing your mailing list weekly and then I discuss one method that I have found to automate the process. The old workflow meant that after publishing my latest blog post on my website I would need to set up a mailing from my email service provider. A lot of small and medium sized businesses use mailchimp for this purpose and the process is very time consuming. I switched over to my new workflow a couple of years agao and it is far more efficient. Watch the video for full details of my current process for publishing blog posts and distributing to my mailing list.

Take Action

Were you looking for a quicker method of distributing your blog posts to your mailing list? Now that you’ve watcheed the video, are you going to send your latest blog posts to your mailing list automatically? Let me know in the comments section below. Also, let me know if you would like my help.

SEO: Click on the image above and start your free trial today!

If you’ve liked this post you will also like the following posts:

LinkedIn: Advice for B2B Businesses Playlist

How to Increase LinkedIn Company Page Followers

Why I Stopped Using LinkedIn Sales Navigator

LinkedIn: Company Page Followers No Longer Viewable

How I Follow Up With LinkedIn Searchers

LinkedIn: How to Approach Leads the Right Way

Is Steemit Dead? 

How to use Telegram for New Business – Part 1

LinkedIn: Inside an Engagement Pod – Part 1.

LinkedIn Storytelling: How to Tell Stories on LinkedIn

My Most Viewed Post on LinkedIn

LinkedIn: Advice For B2B Businesses – Playlist

 
YouTube Optimization Tool

Click on the image above and install TubeBuddy for free today.

No credit card required.

B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

If you would like our help creating and executing a Content Marketing Plan for your business or organisation give us a call on +44 (0) 845 2264 247. You can also email us via mail@marketingfundamentals.com

On our YouTube channel you will find marketing advice, business advice & inspiration. Subscribe if you work in Marketing for Professional Services or are a business owner or solo-preneur trying to grow your business. New uploads on Tuesdays and Fridays.

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

Follow Mike on Twitter 

Subscribe to

Follow us on LinkedIn

Web Hosting Special Offer

This is video number 420 and blog post number 594

The post How to Send Blog Posts to Your Mailing List Automatically appeared first on Marketing Fundamentals.

This post may contain affiliate links please read our disclosure for more info.

As the Founder of a Content Marketing Agency for B2B businesses, I am often immersed in our core activities which are, creating new blog content for our clients and distributing that content via Social Media. Many people think of Content Marketing as just a top of the sales funnel activity, but it is much more than that. Let me explain, below is a visual representation of a sales funnel*.

Image credit: https://blogs.harvard.edu

The Benefits of Using Email

Email Allows You to Nurture Leads

Content Marketing has proven itself to be very effective at attracting new leads into B2B businesses at the top of the funnel but also nurturing those leads lower down the funnel.

Usually, prospects will sign up to your mailing list in return for an incentive such as an eBook, downloadable PDF or a White Paper. It is essential that you build up your mailing list because email marketing will allow you to nurture your prospects in a structured way.

When you distribute content via Social Media you hope that your audience is online and active on LinkedIn, Twitter or Facebook at the time that your tweet or update appears. If they are not, you will  miss them.

This is not a problem that you have with email; your emails will go into your prospect’s inbox and be seen by them, providing they pass through spam filters of course.

Email is therefore a vitally important communications channel for your business. In addition to the key Social Media platforms, it one that we use at Marketing Fundamentals Ltd. We are not alone.

Email is Great For Delivering Content

When the Content Marketing Institute surveyed* UK B2B Marketers they found that email was the top format used to distribute Content, as demonstrated below.

Email is Very Effective

When compared with other communications channels,  email was found to be the most effective format for achieving specific objectives.

Email is Versatile

Email is very versatile, you can send a wide range of communications pieces safe in the knowledge that they will reach their intended recipient. The different content types are listed below; event emails, automated confirmation emails and newsletters have proven to be the most popular.

The case for B2B business people to use email is compelling, the next consideration is who should you choose as your email service provider?

There’s nothing wrong with starting off with free templates and services as a small company. However, you will have an important decision to make when you want to upgrade your email communications.

There are literally hundreds of email service providers in the marketplace, our recommendation is for Constant Contact.

Why Constant Contact?

1. Easy to use templates

2. Great tracking and data available

3. Free trial period of one month

You can sign up to Constant Contact here. 

Some of the templates available

A sample of the reporting available 

If you are now ready to take your email marketing up a notch, click on the link below to get a free month with Constant Contact.

Get a Month Free With Constant Contact

We believe that Constant Contact has the flexibility to meet your email needs.

If you’ve liked this post you will also like the following posts:

Did Content Marketing Kill Email Marketing?

How to Increase LinkedIn Company Page Followers

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My Most Viewed Post on LinkedIn

LinkedIn: Company Page Followers No Longer Viewable

Professional Services: How Do You Fill Your Sales Funnel?

Professional Services: How Do You Build Trust in Your Company ? 5 ways

LinkedIn: Advice For B2B Businesses – Playlist

B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

If you would like our help creating and executing a Content Marketing Plan for your business or organisation give us a call on +44 (0) 845 2264 247. You can also email us via mail@marketingfundamentals.com

On our YouTube channel you will find marketing advice, business advice & inspiration. Subscribe if you work in Marketing for Professional Services or are a business owner or solo-preneur trying to grow your business. New uploads on Wednesdays.

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

Follow Mike on Twitter 

Subscribe to

Follow us on LinkedIn

Follow Mike on Pinterest

Web Hosting Special Offer

This is blog post number 485.

Additional Image credits:

contentmarketinginstitute.com – Charts 

References:

* – The sales funnel is merely a graphic representation, in reality the sales process is less linear now due to information readily available via the internet. Prospects may already have made up their mind before they contact you.

** To read the Content Marketing Institute’s Report in its entirety click here. 

The post Why Your Business Needs Email appeared first on Marketing Fundamentals.