This video is called, How to Make Money with Sponsored Posts By Mike Pitt. If you want to subscribe to our YouTube channel, you can subscribe to the channel here. Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London.
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In this video, Mike Pitt discusses, How to Make Money with Sponsored Posts. This video will be of interest to content creators, business owners, B2B marketing managers, Content Marketing professionals, Social Media Managers and others who use Social Media to promote their businesses.
If you are a website owner there is an opportunity for you to earn additional revenue from your website. Most website owners in the B2B space use their websites as reference points for prospective leads and customers. Interested prospects visit their company website and some convert into recurring clients with a monthly retainer. However, there is a chance to earn additional revenue by including sponsored posts on your company blog.
How Do Sponsored Posts Work?
When you publish regularly on your company blog you will build up an audience for your content. There will be other companies who would also like to communicate with your audience because it is the same audience that they target. In this scenario, companies will pay you to publish a post on your blog, this is a sponsored post. In this sponsored post they will embed links to their website and / or goods and services. Some of your readers will click through and visit their website and /or sales pages. In the video, I discuss how to increase sponsored post opportunities and the creation of a media kit. I also give examples of successful media kits.
Would you like to make additional revenue from sponsored posts? Has this blog post opened your eyes to a new opportunity? Let me know that in the comments section below.
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