Is This Your Mailing List After the GDPR Re-Consent?

Is This Your Mailing List After the GDPR Re-Consent?

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If you have followed GDPR protocol to the letter you will have sent out an email to your mailing list asking them to opt in, this process has been referred to as re-consent and was a necessary requirement. You can no longer email those people on your mailing list who did not give you their consent to contact them. You may now be left with a mailing list that is reminiscent of the empty room in the photo.

Rebuilding Your Mailing List

You are not alone. Lots of business owners that we have spoken to have been through the same experience. You have now cleansed your list of inactive people and those who were no longer engaged but you may want ot build up your list again. A mailing list is one of the most effective ways of driving traffic to your site and increasing sales. We will be sending an email course entitled ‘Driving Traffic to Your B2B Website’ to our mailing list. Sign up below if you would like to receive the course for free.

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Marketing Fundamentals Team

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This is blog post post number 462

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Founder of Marketing Fundamentals Ltd, Blogger, Author & Content Creator