This video is called, Content at Scale – Review I AI Generated Blog Posts By Mike Pitt.

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If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London.

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In this video, Mike Pitt discusses, Content at Scale – Review I AI Generated Blog Posts

This video will be of interest to business owners, B2B marketing managers, Content Marketing professionals, Social Media Managers and others who use Instagram for marketing their business.

Content at Scale – Review

In this video, Mike Pitt discusses, Content at Scale – Review I AI Generated Blog Posts

It will not have escaped your attention that Artificial Intelligence or AI can save you a lot of time in the Content Creation process. Content at Scale uses artificial intelligence to generate detailed blog posts from a single keyword.  This has the potential to completely transform the Content Marketing business.

In this video, Mike Pitt reviews the Content at Scale AI writer and gives his opinion of the service. AI has come a long way since Mike first discussed  AI content on this blog in 2017.  After you’ve watched the video, let me know your views in the comments section below.

Take Action

Are you going to start using Content at Scale? You can do so here    Let me know your thoughts below.  Also, let me know if you would like my help with anything else.

Click on the link above to set up Value for money website hosting with Bluehost. 

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LinkedIn: Company Page Followers No Longer Viewable

LinkedIn: How to Approach Leads the Right Way

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Click on the image above to join Mike Pitt’s Patreon 

B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

If you would like our help creating and executing a Content Marketing Plan for your business or organisation email us via mail@marketingfundamentals.com

On our YouTube channel you will find marketing advice, business advice & inspiration. Subscribe if you work in Marketing for Professional Services or are a business owner or solo-preneur trying to grow your business. New uploads every week.

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

Subscribe to

Follow Mike on Twitter 

Connect with Mike on  LinkedIn

This is video number 584  and blog post number 658

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This video is What Online Courses do I Have? By Mike Pitt. If you want to subscribe to our YouTube channel, you can . Mike Pitt is the Founder of Marketing Fundamentals Ltd, a B2B Content Marketing Agency in London.

In this video, Mike Pitt discusses, What Online Courses do I Have?

This video will be of interest to new business owners and marketing professionals who are keen to increase their Content Marketing & Social Media knowledge and skills. My courses cover blogging for business, Twitter for Business, Quora for Business and Social Media Management using a tool called Meet Edgar.

 Online Courses

If you are working for a services business, you too should consider creating online courses as a way to extend your reach and impact. Once you have done so, no longer will you be confined by physical constraints such as location and schedule. Your online students will be able to access your expertise on demand at a time suitable for them.

This approach has helped Marketing Fundamentals Ltd reach international markets and international customers at a time when there is growing uncertainty in the United Kingdom. Currently, the Udemy platform is the easiest place to find my courses. You can view them here. I am also on other platforms but Udemy is where you can find all four courses together.

Take Action. Take Control

I read recently that a large percentage(87%)* of online students buy courses online and then never complete them. I want you to study and complete my courses! Implementing the easy to follow steps will lead to success in the focus areas, whether that is on Twitter, with blogging or on Quora.

You will have to put the work in, but if you are prepared to do that a more successful future awaits you. Have you taken online courses before? Let me know in the comments section below.

If you’ve liked this post you will also like the following posts:

How to Increase LinkedIn Company Page Followers

Why I Stopped Using LinkedIn Sales Navigator

How I Follow Up With LinkedIn Searchers

LinkedIn: How to Approach Leads the Right Way

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My Most Viewed Post on LinkedIn

LinkedIn: Company Page Followers No Longer Viewable

Professional Services: How Do You Build Trust in Your Company ? 5 ways

LinkedIn: Advice For B2B Businesses – Playlist

B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

If you would like our help creating and executing a Content Marketing Plan for your business or organisation give us a call on +44 (0) 845 2264 247. You can also email us via mail@marketingfundamentals.com

On our YouTube channel you will find marketing advice, business advice & inspiration. Subscribe if you work in Marketing for Professional Services or are a business owner or solo-preneur trying to grow your business. New uploads on Tuesdays and Fridays.

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

Follow Mike on Twitter 

Subscribe to

Follow us on LinkedIn

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*Reference – https://warwick.ac.uk/fac/sci/dcs/people/research/csrmaj/daniel_onah_edulearn14.pdf

This is video number 313 and blog post number 533.

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Image Credit: Audible.com

This post may contain affiliate links please read our disclosure for more info.

Listen to my audiobook for free here

This video is called, How to Listen to my Audiobook For Free By Mike Pitt.   . Mike Pitt is the Founder of Marketing Fundamentals Ltd, which is a B2B Content Marketing Agency in London.

In this video, Mike Pitt explains how to listen to his audiobook for free. The title of his audiobook is How to TurboCharge Your Business With a Blog.

This video will be of interest to business owners, B2B marketing managers, Content Marketing professionals, Social Media Managers and others who use Content Marketing and Social Media to promote their B2B business. It will also be interesting to anyone who already listens to audiobooks. Thanks for watching and reading.

Listen to my Audiobook For Free

In 2012, I wrote a book entitled, How to TurboCharge Your Business With a Blog. Those of you who are subscribers of the channel, followers of my Twitter account or regular visitors to this website will already know this information. For those of you who are new, in 2015 I also released an audiobook . The audiobook is here, if you sign up for a free trial with Audible you can listen to my audiobook for free. There will be absolutely no charge. I am just scrolling down the Amazon page now, I have 32 reviews and I am just looking at the Amazon Bestseller Ranking and I am currently No 1 in ‘Marketing and Sales’ and No.2 in ‘Small Business and Entrepreneurship’ and number 76 in Advertising. So you can listen to this audiobook. I worked with an American radio presenter and narrator called Jerry Zimmerman and he has a very interesting voice. He brings the storytelling within the book and the lessons learned to live. You can appreciate his voice when you listen to my audiobook and as I said earlier, it’s currently free with an Audible trial.

Thank You

If you wanted to cancel your trial within the 30 days,  you could do that and you would not be charged. This is a way of me offering additional value and a thank you to those people who have subscribed to me on the YouTube channel, who follow me on Twitter and who post comments on the blog posts on this site. In fact, this is for everybody within the community. I know a lot of people cannot find time to read books so this is a solution that is easy to consume on your morning commute or when you are completing errands in your local vicinity.  I hope that you take action, listen to my audiobook and give me your feedback.

If you’ve liked this post you will also like the following posts:

Should Your Book Also be an Audiobook?

How to Increase LinkedIn Company Page Followers

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LinkedIn: How to Approach Leads the Right Way

Professional Services: How Do You Build Trust in Your Company ? 5 ways

LinkedIn: Advice For B2B Businesses – Playlist

B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

If you would like our help creating and executing a Content Marketing Plan for your business or organisation give us a call on +44 (0) 845 2264 247. You can also email us via mail@marketingfundamentals.com

On our YouTube channel you will find marketing advice, business advice & inspiration. Subscribe if you work in Marketing for Professional Services or are a business owner or solo-preneur trying to grow your business. New uploads on Wednesdays.

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

Follow Mike on Twitter 

Subscribe to

Follow us on LinkedIn

Follow Mike on Pinterest

Web Hosting Special Offer

This is video number 246 and blog post number 479.

The post How to Listen to my Audiobook For Free appeared first on Marketing Fundamentals.

Better performing posts will drive more traffic to your website, which in turn should generate more leads and sales for you. I have assumed that you have an effective conversion process once visitors reach your site.

Your Most Popular Post

Which is your most popular post? You should know which one it is but just in case you do not know, here’s how to find out.

Open your  Google Analytics account

On the left menu you will see a list of options, click on ‘Behaviour’

Then click on ‘Site Content’

Next click on ‘Content Drilldown’

On the right of your screen you should now see a list of your most viewed content for the current week. Note – This image is not from our website’s Google Analytics report.

To find out the most viewed content of all time ensure that you change the start date in the top right corner to the date that analytics were first added to your site.

It should now be clear which is your most popular post.

Read it again and ask yourself the following questions:

What made this post so popular ?

Was it the subject matter?

Was it the blog length?

How about the use of imagery or video?

In answering these questions you will have a template for future successful posts and you have your own benchmark to measure future posts against.

If you like this post you will also like, How do you Publish Content Consistently?

B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We hope you find this information useful.

If you would like our help creating and executing a Content Marketing Plan for your business or organisation give us a call on +44 (0) 845 2264 247. You can also email us via mail@marketingfundamentals.com

On our YouTube channel you will find marketing advice, business advice & inspiration. Subscribe if you work in Marketing for Professional Services or are a business owner or solo-preneur trying to grow your business. New uploads on Wednesdays.

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

Follow Mike on Instagram

Subscribe to

Follow us on LinkedIn

Online courses:

How to TurboCharge Your Business with a Blog
Meet Edgar Social Media Management
TurboCharge Your Twitter Presence
Quora For Business

Follow Mike on Twitter

This is blog post post number 449.

Affiliate Disclaimer: If you click through and purchase from the Bluehost link on this page we will receive a referral commission.

The post Content Hacks: Learning From Your Most Popular Post appeared first on Marketing Fundamentals.

400 Blog Posts

What remains constant is the benefits that businesses receive when they start delivering value to their audience in the form of a regular blog. Yes, blogging requires planning and must be well executed but it is definitely worth the investment in time and resource. For a quick flashback to my thoughts when we reached 300 blog posts read this post, What did we Learn from Publishing 300 Blog Posts? We can help you reach your blogging milestones too.

B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. Want to discuss this some more?

If you would like our help creating and executing a Content Marketing Plan for your business or organisation give us a call on +44 (0) 845 2264 247. You can also email us via mail@marketingfundamentals.com

On our YouTube channel you will find marketing advice, business advice & inspiration. Subscribe if you work in Marketing for Professional Services or are a business owner or solo-preneur trying to grow your business. New uploads on Wednesdays.

Best regards,

Mike Pitt

Founder, Marketing Fundamentals Ltd

Subscribe to

Follow us on LinkedIn

Online courses:

How to TurboCharge Your Business with a Blog
Meet Edgar Social Media Management
TurboCharge Your Twitter Presence
Quora For Business

Follow Mike on Twitter

This is blog post post number 401. At blog post number 400 84% (336) had been written by me and 16% (64) had been written by other people.

The post Thanks For Reading 400 Blog Posts appeared first on Marketing Fundamentals.

Publish Content Consistently

1. Content Planning

Faced with a blank screen and a blinking cursor many marketing staff struggle to create blog posts that are of value to their audience on a consistent basis. Instead of approaching each post as a new cause for panic  schedule regular content planning sessions with your team. The objective of these sessions is to brainstorm future blog post titles. Each session should produce between 10-15 blog post titles. In many instances this will be enough for the next Quarter. You could take this a step further by adding the future titles to your website as a content calendar. There are a WordPress plugins that will help you to create a content calendar.

2. Diarise Blog Writing

Treat blog writing as a meeting that is scheduled in your work diary. Allow sufficient time to research and write a blog post at the same time each week. Success comes from establishing the right habits and allocating a weekly time slot for blog writing is a good habit to create. Writing a blog post will become part of your workflow. If you include guest contributors or colleagues from other departments ensure that they adhere to the established workflow.

3. Publish Day 

Publish your blog post on the same day each week or if you are publishing multiple blog posts per week stick to the same publishing schedule. Your readers will come to expect your posts and when you analyse your web traffic you will notice that trafic spikes on the days that you publish fresh content.  Remember that the publish day does not have to be the same as the writing day, allow enough time to review and edit your post(s) before publishing.

4. Pomodoro Technique

Sometimes you will not be able to write a blog post in one writing session. Perhaps the subjects in the post covered are extremely complex or you are covering many sides of a public debate. One way to prevent the writing task becoming overwhelming is to use the Pomodoro Technique. The Pomodoro technique is a time mangement tactic that breaks down tasks into twenty-five minute blocks and separates them with a short break. It was developed by developed by Francesco Cirillo in the 1980s. It is a great way of working through a complicated blog post or a large copywriting project. You might compete a post in 4 Pomodoros (4 x 25 minutes), for example.

Start using these tactics right away and you will find yourself able to publish content consistently. I would love to hear about your progress so feel free to leave an update in the comments section below.

B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms.

If you would like our help creating and executing a Content Marketing Plan for your business or organisation give us a call on +44 (0) 845 2264 247. You can also email us via mail@marketingfundamentals.com

On our YouTube channel you will find marketing advice, business advice & inspiration. Subscribe if you work in Marketing for Professional Services or are a business owner or solo-preneur trying to grow your business. New uploads on Wednesdays.

We hope you find this information useful.

Best wishes,

Mike Pitt

Founder & CEO Marketing Fundamentals Ltd

Subscribe to

Follow us on LinkedIn

Online courses:
How to TurboCharge Your Business with a Blog
Meet Edgar Social Media Management
TurboCharge Your Twitter Presence
Quora For Business

Follow Mike on Twitter

This is blog post post number 361.

The post How do you Publish Content Consistently? 4 Tips appeared first on Marketing Fundamentals.

Content Marketing & Social Media Training

We have had conversations with businesse people who have been told by their respective board of directors to cut back on external expenditure because of business uncertainty. If you are asking your existing marketing staff to take full responsibility for Content Marketing & Social Media the best thing you can do is to ensure that they are trained to do so.

I run Content Marketing & Social Media Training Days for businesses. The benefits for your staff are as follows:

Benefits of Training

• Staff will be able to plan and write their own content

• Staff will have a thorough understanding of the merits of all of the key Social Media platforms (Twitter, LinkedIn, Facebook, Instagram, Pinterest)

• The training day includes practical exercises and tasks for your staff to complete

• Overview of key video platforms: YouTube, Instagram, Snapchat, Vine

• After the Training Day your staff will have access to my online training materials.

Here’s what people have said about the workshops and training days.

Client Testimonials

A training day starts at 10 am and finishes at 4.30pm and can be held at your offices or our offices at Somerset House.

The cost for the Content & Social Media Training Day is £280 per person. To book a training day email me here  .

B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms.

If you would like our help creating and executing a Content Marketing Plan for your business or organisation give us a call on +44 (0) 845 2264 247. You can also email us via mail@marketingfundamentals.com

On our YouTube channel you will find marketing advice, business advice & inspiration. Subscribe if you work in Marketing for Professional Services or are a business owner or solo-preneur trying to grow your business. New uploads on Wednesdays.

We hope you find this information useful.

Best wishes,

Mike Pitt

Founder & CEO Marketing Fundamentals Ltd

Subscribe to

Follow us on LinkedIn

Online courses:
How to TurboCharge Your Business with a Blog
Meet Edgar Social Media Management
TurboCharge Your Twitter Presence
Quora For Business

Follow Mike on Twitter

This is blog post post number 358.

The post Do Your Staff Need Content Marketing & Social Media Training? appeared first on Marketing Fundamentals.

Link to Amazing.com

:
What is Amazing.com? By Mike Pitt. This is video number 144 and blog post number 346. Mike Pitt is the Founder of Marketing Fundamentals Ltd. Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London. In this video post Mike Pitt explains what Amazing.com is and the sort of courses that are available on the website.

Online Education Continues to Grow in Popularity

Online education platforms are continuing to attract new students to their courses. Amazing.com was founded in 2013 as Amazing Academy by Matt Clark and Jason Katzenback. They shared a dream of financial freedom. Initially their focus was to help other entrepreneurs in the Amazon marketplace but their website is now home to many business and entrepreneurship courses. These courses have been handpicked or newly created to help Amazing.com’s members build successful businesses. Monthly subscription gives you access to all courses on the platform for $39 per month. Our Founder, Mike Pitt, was invited by Matt Clark to create courses for the platform.

B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms.

If you would like our help creating and executing a Content Marketing Plan for your business or organisation give us a call on +44 (0) 845 2264 247. You can also email us via mail@marketingfundamentals.com

On our YouTube channel you will find marketing advice, business advice & inspiration. Subscribe if you work in Marketing for Professional Services or are a business owner or solo-preneur trying to grow your business. New uploads on Wednesdays.

We hope you find this information useful.

Best wishes,

Marketing Fundamentals Team

Follow Mike on Quora

Subscribe to

Follow us on LinkedIn

Buy our book!

Follow Mike on Twitter

The post What is Amazing.com? appeared first on Marketing Fundamentals.

Hello everyone. Professional Services businesses have historically been quite conservative with their approach to marketing and have often been reluctant to create strategies that will raise their company’s profile. In some circles the idea of marketing in itself was slightly distasteful. I am reminded of a visit I made a few years ago to an ‘old school’ legal chambers. I will not forget the look of disdain on one partner’s face when I told him that I earned my living from marketing. Thankfully there are now many progressive individuals working within professional services who are keen to deploy the most effective strategies to give their business an edge over its competitors.

Creating an informational product will brand your business and is an excellent way of raising your company’s profile. This informational product will demonstrate your company’s expertise in your chosen sector, differentiate you from your competitors and if positioned correctly will get more prospects into your sales funnel. For example, instead of being just another legal firm that handles immigration for businesses and their employees you could become the firm that is known for ‘Demystifying the UK Visa Process’ if you have a book with that title. Creating an informational product will also extend your marketing reach. Knowledge of your business will extend beyond your clients and the personal networks of your employees.

What Sort of Informational Product Should you Create?

Once you’ve committed to the strategy of creating an informational product remember that you must deliver value to your audience. This is crucial for the success of the product and of this strategy. There are a variety of informational products that you could create.

1. Book

The benefit of a good businesss book is that it will brand you very well in your sector. You will become known for something. The introduction of self publishing means that book publishing a book is more accessible book than it once was but most business owners do not have one. A physical book ranks higher than a Kindle book so produce both formats. Also consider creating an audiobook.

2. Online Courses

Creating an online course with an educational portal such as Udemy is another excellent way of demonstrating your expertise. Ensure that the course is relevant to your core business activities and keep the course updated. The opportunity to update makes online courses a preferred route for many business people. To update a book would reqwuire a second edition whereas for an online course you can simply add new modules or edit existing ones.

3. Creating an App

It requires more financial investment and external personnel (app developers) to create an app but if you decide to go down this route you will be front of mind with your target audience. Mobile phones are integral to people’s lives and creating a useful app is a wonderful way of helping them and promoting your business.

4. Recorded Webinar

If you are looking for an informational product that will be quick to create but of higher perceived value than a dwonloadable PDF consider a recorded webinar. Prepare well for the first webinar, pick a theme that will be of use to your audience, record it and then you will have a valuable informational product.

B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms. We have created all of the informational products listed above.

If you would like our help creating informational products as part of a Content Marketing Plan for your business or organisation give us a call on +44 (0) 845 2264 247. You can also email us via mail@marketingfundamentals.com

On our YouTube channel you will find marketing advice, business advice & inspiration. Subscribe if you work in Marketing for Professional Services or are a business owner or solo-preneur trying to grow your business. New uploads on Wednesdays.

I hope you find this information useful.

Best wishes,

Mike Pitt

Founder & CEO

Marketing Fundamentals Ltd

Follow Mike on Quora

Subscribe to

Follow us on LinkedIn

Buy our book!

Follow Mike on Twitter

This is blog post number 339.

The post Professional Services: Should Your Business Have an Info Product? appeared first on Marketing Fundamentals.

Is it too late to start a business blog? This is a question I get asked quite a lot and the good news is that no, it is not too late. If you are going to write in a very competitive niche it may take you some time to build an audience or any traction but for the majority of B2B businesses there are still many benefits to starting a blog and now is a really good time to start. If one of your competitors has started blogging that does not mean that you should not. Your blog will give you the opportunity to differentiate yourself from them. In many ways blogging is similar to regular exercise or a healthy approach to nutrition. Many are aware of the benefits but often do not follow up and actually take action. To read more about the similarities between blogging and regular exercise click here. Why is blogging for your business like exercise ? 5 reasons.

If you are working for a B2B business and you are considering starting a blog in 2016 these are the business benefits that you are likely to see:

1. Better Search Engine Results:

• You want your customers, prospects, supporters, investors and any other stakeholders to be able to find you, right?

• Regular blogging will do this for you.

2. More Leads and Customers

• Do you want to generate more leads / customers / donors?
• Regular blogging will do this for you.

3.  Niche Leadership

• Do you want to position yourself as an authority in your niche or sector?
• Regular blogging will do this for you.

4. New Opportunities

• Do you want new opportunities to come to you rather than having to search for them?
• Regular blogging will do this for you.

5.  Build a Community

• Do you want to build a community around your organisation /cause?
• Regular blogging will do this for you.

For a step by step guide to how to blog for your business you can either register for this course, How to TurboCharge Your Business with a Blog or give us a call on +44 (0) 845 2264 247 if you would like our help creating and executing a Content Marketing Plan for your business. *

B2B Content Marketing Agency London

Marketing Fundamentals Ltd is a B2B Content Marketing Agency in London that creates Content and manages Social Media for Professional Services firms.

Thanks for reading!

Best regards,

Mike Pitt

Founder & CEO

Marketing Fundamentals Ltd

Subscribe to

Follow us on LinkedIn
Buy our book!
Follow Mike on Twitter

This is blog post 332

* You can also email us via mail@marketingfundamentals.com

The post Is it too Late to Start a Business Blog? appeared first on Marketing Fundamentals.